Licensing Roundup: Animation, Manga & NFT Tie-Ins
News Context
At a glance
- Hasbro has announced the development of Dreamland Powered by Hasbro, a new multi-brand family entertainment destination designed for a wide range of audiences.
- The company revealed the project as part of its slate for Licensing Expo 2026, appearing alongside a series of announcements from other major toy and entertainment brands.
- The destination is scheduled to launch in the summer of 2026 and will be located in Bayfront Zhongshan, China.
Hasbro has announced the development of Dreamland Powered by Hasbro
, a new multi-brand family entertainment destination designed for a wide range of audiences.
The company revealed the project as part of its slate for Licensing Expo 2026, appearing alongside a series of announcements from other major toy and entertainment brands.
The destination is scheduled to launch in the summer of 2026 and will be located in Bayfront Zhongshan, China.
According to the announcement, the park will feature a variety of family-friendly activities that incorporate a range of Hasbro brands into the guest experience.