62,000 crore pocketed by FIFA: launched on its own- FIFA World Cup 2022 | Sports

Crores of rupees have flowed into FIFA’s bank account through the organization of World Cup football, but none of it matters much to the host countries. FIFA’s income from Qatar World Cup football is around Rs 62,000 crore. About 40,000 crore rupees have been secured through the sale of World Cup broadcast rights. FIFA had already sold the broadcasting rights of the 2018 and 2022 World Cup in 2011. That means all this money has already been pocketed by FIFA. This year’s World Cup saw an increase of around Rs 8000 crore in advertising. That, in turn, was due to the increase in advertising revenue provided by Qatar’s own brands. In addition to Qatar Airways, Qatar Energy, Qatar National Bank and Ureedoo also became FIFA sponsors in connection with the World Cup. Qatar-owned BeIn Sports has been granted a share of the broadcast rights for the last 2 World Cups, including the Qatar World Cup. In fact, apart from expenditure on the development of World Cup football infrastructure, including the stadium, Qatar has also paid billions of rupees to FIFA in advertising.