Thursday, March 31, 2022
adidas has made its 14th continuous contribution to the production of soccer balls for the World Cup. which can move in the air faster than other soccer balls to meet the speed of the race at the highest level
1% of after-sales proceeds go towards Common Goal actions to improve society and promote grassroots footballers from all over the world.
The Al Rihla soccer ball will embark on a journey to 10 cities around the world, reinforcing adidas’ position in advancing access and equality to soccer in all localities around the world through events.
adidas unveils the Al Rihla soccer ball for the 2022 FIFA World Cup Qatar 2022, marking the 14th consecutive year adidas has produced a soccer ball. with the World Cup which is designed to be able to move in the air faster than other soccer balls used in the World Cup to meet the speed of the race at the highest level
Francisco Loftfelman, Director of Design adidas football graphics and hats “Due to modern football competitions, the speed of play has been increased. This makes accuracy and stability properties in the air a key factor. which this world-class event which is considered the greatest in sports We have brought extraordinary innovations to make the impossible happen. The result is an “Al Rihla” soccer ball with the highest speed and accuracy.”
adidas draws on data from detailed test results in adidas laboratories, wind tunnels and racetracks. used in the design of the Al Rihla soccer ball to provide the highest level of accuracy when used on the playing field. There are parts and surfaces that have been redesigned from the inside out as follows:
CTR-CORE – The new core inside the ball has been improved to improve accuracy, stability and speed of play. with maximum shape and air retention
SPEEDSHELL – The surface of the soccer ball is made of polyurethane material. (Polyurethane) has a small contact surface on 20 new parts to improve accuracy. stability of air movement And shooting the ball curve better.
In addition, the “Al Rihla” soccer balls are meticulously designed with the environment in mind. by using water based ink and glue. It is therefore the first soccer ball of the World Cup to be used in this manner.
For eye-catching colors and patterns show the speed and intensity of the race. which stimulates the excitement of footballers of all levels and football fans from all over the world. It contrasts perfectly with the main color of the soccer ball surface with its pearly luster.
The word “Al Rihla” comes from Arabic. Meaning in English that “The Journey” or travel which was inspired by architecture Unique shape of the boat and the national flag of Qatar The Al Rihla soccer ball is scheduled to travel to 10 cities around the world with the goal of improving accessibility and equality in sport in local communities. It started in Qatar with two world-class football legends Iker Casillas and Kaka, as well as footballers Farah Jeffry and Nuf Al Ansi. (Nouf Al Anzi) who will be playing with famous female footballers from many countries such as Qatar, United Arab Emirates Saudi Arabia, Egypt and young players from various academies
The Al Rihla soccer ball is scheduled to debut on a specially built pitch. and will be transported to Riyadh To be awarded to Challenge FC, the first team to win the Saudi Arabian Women’s Football League Championship. To make a big difference for this team that is facing a shortage of training grounds.
for the launch of the Al Rihla soccer ball in Qatar This is the beginning of a journey of possibilities. The soccer ball will be taken to various cities around the world for various activities. that underscores the importance of accessibility and equality in sport in communities such as Dubai, Tokyo, Shanghai, Mexico City or New York and many other cities.
Nick Cracks, adidas Football general manager, said: “Adidas believes sport belongs to everyone. which we have committed and dedicated to developing opportunities for access and equality among world-class footballers The journey of the Al Rihla soccer ball is considered part of the pledge. To support the local community by organizing various activities We are also proud to partner with Common Goal, deducting 1% of net sales to support actions. By using football to drive social change and good outcomes for all youths.”
The Al Rihla soccer ball, the first World Cup soccer ball in 92 years, will be funded to make a difference on a global scale. Al Rihla soccer balls will be awarded to Common Goal actions.
Al Rihla soccer ball, price 5,000 baht, available as an exclusive From March 30 – April 12, 2022 at adidas Brand Center, adidas application, adidas online store www.adidas.co.th and LINE: @adidasthailand And will be available from April 13, 2022 onwards at Ari Football, Super Sports, and leading sports equipment stores across the country.
Join the discussion and follow more details via Facebook www.facebook.com/adidasTH and Instagram @adidasthailand and @adidasfootball or on hashtags #adidasfootball #FIFAWorldCup #ImpossibleIsNothing and #adidasThailand
