The BOI launches an offensive game to help reduce the problem of Thai entrepreneurs or manufacturers of products being counterfeited, imitated or wearing rights in the product. Through providing knowledge on the topic of Thailand Anti-Counterfeiting Forum 2021 “Creating Opportunities, Developing and Extending the Potential of Thai Industries by Using Technology: No Counterfeiting. create brand value and customer engagement”, as well as offering knowledge about technology used to prevent counterfeiting, imitation and claiming rights in Thai products to all industries.
Miss Sibklin Ploymee, Deputy Secretary-General of the Board of Investment (BOI), said that the production of goods or services into the market of Thai entrepreneurs. When the product is known or in demand in the market There are often competitors producing similar or similar products to compete in the market. Many entrepreneurs or manufacturers are trying to find ways to create a competitive advantage. By making a difference for their own products and brands. as well as to find ways to prevent counterfeiting, imitation and being misleading in the product to maintain market share as well as build confidence in the source the quality of the product and trademark In this era, the use of appropriate technology helps to promote such marketing strategies. in creating awareness prevent plagiarism and build brand engagement with consumers is an extremely important factor. which technology helps to prevent plagiarism It is not difficult or too much for the entrepreneur’s ability. and do not have to invest as high as you think
The BOI recognizes the importance of this. therefore cooperated with the Department of Intellectual Property Institute for the Development of New Age Traders Department of International Trade Promotion Ministry of Commerce Creative Economy Promotion Agency (Public Organization) and Silicon Craft Technology Public Company Limited organized a webinar on Thailand Anti-Counterfeiting Forum 2021 “Creating Opportunities, Developing and Developing Thai Industry Potential by Using Technology: No Counterfeiting. create brand value and customer engagement” on November 5, 2021, from 13.30-16.45, to promote and support solutions to problems and prevent Thai products from counterfeiting, imitation and wearing rights, as well as promoting and expanding marketing. Increase sales and value for Thai products In the seminar, knowledge about technology that is suitable for Thai products that can be used in every industry will be presented, for example, guidelines for creating solutions to prevent counterfeiting. packaging innovation Participants will have the opportunity to try out the device and software system. with a team to give advice on how to test the system to prevent counterfeiting From real manufacturers is an interesting example of technology.
The office invites Thai entrepreneurs, both manufacturers. distributors and exporters with valuable, unique and unique products Designers and developers to deliver solutions (System Integrators), designers and innovators (Innovators), educational institutions. and general interested people You can apply to attend the seminar free of charge at
or ask for more information Thai Entrepreneur Development Division Tel. 02-553-8111 ext. 8353, 8402, 6111
LINE official: @buildboi
Source: InfoQuest news agency