Chicken sandwich wars: Popeyes, Chick-fil-A and Wendy are fighting food fight on Twitter

Chicken sandwich wars: Popeyes, Chick-fil-A and Wendy are fighting food fight on Twitter

A new Popeyes chicken sandwich created a whole collection.

The Restaurant Brands International

QSR, + 1.18%

chain began serving its New-style Orleans fried chicken as a sandwich last week, as an alternative to satisfying the consumer's appetite on bread poultry on the bottom.

But “Original Chicken Sandwich” of self-proclaimed king Chick-fil-A (voted as the nation's best fast food restaurant for four consecutive years) spent some way Popeyes on Twitter Monday, before Wendy

WEN, + 1.47%

gone into the poultry. And #ChickenSandwichWars and #ChickenSandwichTwitter were soon in charge of Twitter

TWTR, + 1.55%

and Google

GOOG, + 0.46%

Tuesday's search trends as the animals tackled their favorite version.

Here's how the males build up: White chicken meat with pike and spicy cajun scattered on top of toasted brioche for $ 3.99. Chicken bread, picle chips and bottle bottoms are the same price as Chick-fil-A chicken sandwich.

On Monday, Chick-fil-A tweeted “Bun + Chicken + Pickles = all [heart emoji]The for the advantage, ”in a position taken by many as an unconscious excavation of a similar foot Popeyes. So Popeyes rechecked it with the reaction, “… well?”

But then Wendy fell – the queen who got a sore taste of social media – the three throlling sons, “You go out fighting about which of these fools have the second best chicken sandwich,” and a picture of their version self tweeting. (There is a chicken breast, lettuce, tomatoes and mayo that are light bread and a bottom of silence.)

Popeyes tried to clap back, “Someone seems to eat one of our biscuits. This is a reason, ”but Wendys was ready for him. The chain of burgers answered with it, “lol, guess that means the food is as dry as the jokes.”

Just when things could not be made more exciting, Boston Market then left the field by attacking macaroni and a new Chick-fil-A cheese dish. He sent a hypothetical exchange of mail between diner and his competitors: “Customer: Can I find something like Boston Market son and cheese but not unhappy? Other guys: My pleasure. ”

And customers are eating. “Wendy is running the twitter account… Thank you for being someone who likes to roast,” said the user Michael Henson. “All other restaurants on Twitter tried to promote their chicken sandwich now,” cracked.

While there is a risk that sassy will succeed on social media to convict customers for bad taste, brands such as Wendy, Merriam-Webster and Delta

DAL, + 0.90%

I've made a buzz before trolling rivals with laughs. In fact, 2.3K referrals are drawn by Chick-fil-A's original post and almost 17K like, while Popeyes's response attracted more than 79K retweets and almost 290K well with presstime. Wendy's barb brought Popeyes jokes as dry as the food nearly 50K retweets and more than 260K well.

Related: They've got beef! Fast food joints spend a serious Twitter shadow by rebranding an IHOP burger

Fast food restaurants are currently disrupting the fried chicken frenzy to capture some of Chick-fil-A's momentum. Goldman Sachs recently warned that restaurant chains are like KFC

YUM, + 1.60%,


MCD, + 1.12%,

Jack in the Box

JACK, -0.03%,

Wendy and Popeyes are losing market share with Chick-fil-A. Kalinowski Equity Research recently reported that McDonald sold more chicken pounds than beef in 2011.

Related: As Chick-fil-A boosted, McDonald's and Wendy are threatened


Leave a comment

Send a Comment

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.