Food Passion Company Limited The leader of the restaurant business in Thailand sends the brandRed Sun (Red Sun) famous Korean restaurant Champion original taste Announcing the opening of the game Become a leader in the Korean restaurant business in Thailand Moving forward to penetrate the full market, penetrate the Gen Z group to reach and respond to the behavior of Thai teenagers with the heart of Korea with four aggressive marketing strategies. Aim for Red Sun to be a brand that stands in the mind of teenagers Ready to push sales of more than 70 million baht during the fourth quarter. Supporting sales growth continuously from 2020 by ready to launch the best Korean buffet with the legend of deliciousness from Red Sun under the name “RED SUN BUFFET FAN MEET” In the concept of “Fanmeet”, the army is full of various menus to please the Kao line. There are over 90 items to choose from. since 27 September – 31 October 2564 at all Red Sun stores
Noppawin Rodrin, Chief Executive Officer of Foodsun Co., Ltd., said,Following the merger of Food Passion with Red Sun in 1962, Red Sun’s internal work practices have been adjusted. By using management principles in the Synergy Share Service Model in four core principles to create a growing business direction, for the first axis is the preparation of human resource development plans such as employee potential development. and operations. The second axis strengthens the supply chain system, the circuit layout, and the internal system from upstream to downstream. The selection of raw materials, price, transportation and storage from factory to storefront, the third axis, the upgrade of QSC quality, quality standards and cleanliness, and the fourth axis strengthens the integrated marketing. which currently has a marketing team from Food Passion to manage in full For this year’s business goals, in the fourth quarter, starting from the launch of the best Korean buffet “RED SUN BUFFET FAN MEET”, it is expected to generate sales in this quarter worth more than 70 million baht, which will continue to support overall sales growth. continually”
On the rigged side from Food Passion Bunyanuch Boonbumrungsap Chief Executive Officer of Marketing Opportunity Food Business Group Food Passion “For how we work in the Share Service Model, it is RedSun integration. Go with the full range of food passion which we see a market opportunity From the Korean trend that is trending. Food Passion has developed an aggressive marketing strategy. Going forward to invade Korean restaurants Target customers aged between 18-25 years to make Red Sun a brand that stands in the hearts of Thai teenagers. Let everyone let their light shine by building beliefs in the Red Sun style, including: “believe” display of the power of the sun Forward to Thai teenagers Let everyone have their own power and light. “think” Create a space or stage to express yourself to the Dom and “do” Preparation for becoming a Community Brand of Thai teenagers for 4 strategies to penetrate the hearts of Thai teenagers Starting from creating Brand Love to be a true Red Sun fan, increasing sales quickly. with promotions to attract teenagers With the launch of RED SUN BUFFET FAN MEET, Create Store For Me, create a store that is a lot of shops. to be space or a gathering point for food lovers and love in Korean culture and strengthening by understanding teenagers through the service provided by the staff.”
for RED SUN BUFFET FAN MEET have to choose 3 type 3 style as follows
- Fan Maid Sai Moo. Fighting. Not backing down. Price. 339+ baht
Find an unexpected variety! with pork line play too big with original pork set Pork Sliced Egg Set Sliced Pork Sliced Set Egg Sliced Pork Set Marinated Pork with Korean Sauce Volcano Set Toppings There are more than 35 menus of spiced minced pork, ham and other toppings, as well as the popular side dish menu such as Red Sun Degree Champion Fried Rice. and my favorite menu Jumokbap complete with Korean side dishes Serving enjoyment, filling all the time. special! For students, students, show card, scan. QR CODE Fill in the information and pay the price. 299+ baht
- Fandom Sai Chic Sheet Chicken Meat Price 469+ baht
Beyond resistance! Bang’s fandom, crunchy pork, rich meat, unlimited cheese, unlimited chicken, and 3 different flavors of soup, including original broth, jajang broth, and tom yum broth. Topping to fill each other up to 68 menus. More importantly, there are more than 10 hot Side Dishes to choose from, authentic Korean style such as Red Sun Fried Rice, 3 Slices of Rice Noodles, Stir-Fried Bacon Cheese. Soft Pork Over Rice Soft beef rice bowl, etc., as well as a full set of side dishes. Let’s eat together for a long time. Not full and not stop. special! For students, students, show card, scan. QR CODE Fill out the information and receive a free fruit soda drink value 69 baht 1 glass (cont. 1 right)
- Fan sign, seafood line, pair of pickled lines, price 599+ baht
ultimate deliciousness The best of the line Jumbo delicious X10 with more than 90 menus, blow your mind at the fan sign buffet. The best of Red Sun Full of meat line, pork line, seafood line, pickled line and sweet line. All dimensions of the authentic Korean menu combine deliciousness in one place. With 4 flavors of soup to choose from, including original soup, jajang soup, tom yum soup, and yobki soup. (Spiciness X10) The best of Red Sun. special! For students, students, show card, scan. QR CODE Fill out the information and receive a free fruit soda drink value 69 baht 1 glass (cont. 1 right)
Join the legend of deliciousness with Red Sun Fin Korea To be more than food, but the power of creation. that can reach, understand and reach customers in full under the concept and belief in Red Sun Ready to wait to follow the marketing campaign that will happen soon of opening the area for Dom people. And the fans of Korean food have gathered together with surprise activities.
Ask and follow good activities at Facebook@RedSunThailandTokpokki and IG: @Redsunthailand
