There is a sign on the back of the car! ?? Such a photo was spread on Twitter. The poster says “I saw it twice”.
The topic was a large car in the parking lot. The rear glass on the back is cracked, and the signboard looks like it’s stuck. But the sign says: “ORES for trick art signs.” Actually, the signboard was not stuck and it was a trick art.
J-CAST News interviewed ORES (Neyagawa City, Osaka Prefecture), which worked on this advertisement, on January 16, 2022.
There is a sign on the back of the car! ?? (Twitter account: provided by @ HI_GR86)
“Sometimes I just sell buzzing signs” Response on SNS
The car owned by ORES attracted attention on SNS. According to Shinji Fukumoto, he has been using it for on-site surveys, material transportation, etc. for about two years. Below the rear glass with the trick art, contact information is posted to call for consultation on the request.
The company produces signboards and storefronts, and sells the production of “buzz signboards” that utilize trick art. It is said that the trick art of this car actually led to the request.
“The QR code of the LINE official account is posted, and inquiries from there and direct talks while parking, the order from this trick art alone exceeds 5 million yen.”
When a tweet introducing this advertisement was posted on Twitter on the 13th, there were surprised voices such as “advertisement in the form of showing technology directly” and “sometimes just selling buzz signs”. .. As of 17:00 on the 17th, the starting post has received 30,000 retweets and more than 150,000 likes.
In response to this response, Fukumoto said, “I am very pleased that I am working with the catchphrase of a buzzing sign, so I think it will be the best achievement!”
According to Mr. Fukumoto, there are many requests from ORES to “make the store stand out more and increase the ability to attract customers and increase sales.” About 30% of clients are restaurants and clinics.
Requests for trick art are about 20% of the total, but it is said that the number is increasing these days. What kind of demand is there?
Currently, about 20 trick art requests are received annually. Mr. Fukumoto expressed his enthusiasm as follows.