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KEF New Product Announcement With Metamaterial Absorption Technology (MAT) New “R Series” Released Tuesday, February 7, 2023 Company Statement

KEF New Product Announcement New “R Series” with Metamaterial Absorption Technology (MAT) Released on February 7, 2023 (Tuesday)

What is the sound that makes you feel excited every time you experience it?

Maidstone, Kent, UK – February 7, 2023: For over 60 years, KEF, a leader in audio excellence, has been dedicated to developing sonic perfection and new audio systems. KEF is once again breaking new groundMetamaterial Absorption Technology (MAT™)Redefine the soundscape with the latest generation of R series HiFi speakers appearing The R-Series is a special series of seven models designed to deliver higher performance with finer details, deeper insight and more emotion.

The new R Series inherits the latest technology developed for KEF’s high-end flagship, The Reference, to deliver the best sound ever for shows, games and artists. Bringing an outstanding acoustic experience closer to home, the R Series can be enjoyed on your music stereo or home theater. This HiFi speaker collection offers a contemporary and timeless design that gives users an easy way to connect to the content they love.

“Demand for high fidelity audio in the home continues to grow, and audiophiles expect the best sound quality, whether listening to music or watching movies in their home theater set. At KEF, we strive to ensure that listeners experience content the way the creators intended, and with the launch of the new R Series with MAT, the listening experience has never been better.”
KEF President and Head of Global Marketing, Grace Law

New MAT equipped “R series” presentation video

* You can watch with Japanese subtitles by selecting “Subtitles – Japanese” from the setting button on the YouTube screen.

MAT™innovative sound absorption performance
At the heart of the latest R series is Metamaterial Absorption Technology (MAT™), a highly complex maze-like structure where each complex channel efficiently absorbs a specific frequency. . Together, this channel acts as an acoustic black hole, absorbing 99% of noise from behind the tweeter. The result is a cleaner, more natural sonic performance that eliminates the resulting distortion.

Adoption of MAT installed in all 7 models of the new R seriesNo.12generationUni-Qdriverdelivers amazingly precise performance. This is the result of decades of in-house knowledge and the application of state-of-the-art simulation and analysis tools. Various development factors are associated with the outstanding performance of the R series.

The fine detail and clarity achieved in the R series is the result of changes and refinements made especially for this collection. From an upgraded tweeter gap damper to dampen resonance and enhance detail, to a flexible decoupling chassis that eliminates unwanted vibrations for greater clarity. A hybrid aluminum bass driver produces tight, deep and controlled bass, while a reinforced crossover design and refined signal path deliver pure, clean sound. These innovations make the R Series sound more alive and vibrant than ever before.

A versatile collection
The R series consists of 7 models, offering a variety of HiFi systems ideal for listeners. Enjoy immersive sound in your stereo or home theater.

3 models of floor standing speakers – R11 Meta, R7 Meta, R5 Metaand bookshelf speakersR3 Metareproduces the listener’s favorite music in high fidelity stereo sound regardless of the size of the listening space. From the sound of a stick hitting a guitar string to the emotion and atmosphere of a live performance, you can discover depth and detail you never knew existed.

R6 MetaaR2 MetaThe two included center speakers can also be used in LCR (Left-Center-Right) configurations, bringing live dialogue to the home theater experience in rooms of various sizes. All models in the series, including the center speaker, have the same Uni-Q size. This creates a consistent sound character and allows you to focus fully on the film without worrying about the equipment in the room.

For users who want to enjoy the immersive sound of Dolby Atmos,R8 WhenSurround speakers are the best system. The Meta R8 can be mounted on a wall or placed on top of other R Series speakers for unparalleled sound. Add a best-in-class KEF subwoofer and you’ll enjoy every inch of your cinematic experience, from the deepest bangs to the softest whispers.

simple and elegant speaker
The understated design aesthetic of the R series is also reflected in the carefully chosen color options. All R Series models are available in three finishes to suit both traditional and modern interiors. There are three types: black gloss, white gloss, and walnut.

Both models are also available in limited edition finishes.R7 MetaTitanium Gloss Special Edition aR3 MetaIndigo Gloss Special Edition. * Both are scheduled to be released consecutively
on top of thatR3 MetaNot only does it have screw holes for mounting to the top of the KEF S3 floor stand, but it also has a mounting system that includes speaker cables, making it very post loadable.


MAT™ Tools
All 7 models from the new “R Series”.

Top order from left to right: R11 Meta, R7 Meta, R5 Meta, R3 Meta
Order from left to right from the bottom: R6 Meta, R2 Meta, R8 Meta

A11 When
speaker on the floor

Color: White gloss, black gloss, walnut

R7 Meta
speaker on the floor

Colours: Special Edition Titanium Gloss (pictured), Gloss White, Gloss Black, Walnut

R3 Meta
bookshelf speakers

Colors: Indigo Gloss Special Edition (pictured), White Gloss, Black Gloss, Walnut

Summary of features

Metamaterial Absorption Technology (MAT™) eliminates 99% of high frequency distortion. Delivers pure, natural sound
Custom 12th generation Uni-Q driver with MAT for outstanding sonic accuracy
Tweeter cap damper prevents resonance and improves detail
Flexible decoupling chassis dampens unwanted vibrations for clearer sound
Hybrid aluminum bass driver allows increased driver excursion for tight, deep and controlled bass
Improved crossover design and refined signal path for pure, clean sound
Adopting Limited Layer Damping bracing to prevent unnecessary vibrations
R11 Meta, R7 Meta, R5 Meta, R3 Meta, R6 Meta, R2 Meta, R8 Meta, 7 models.
In addition to gloss black, gloss white, and walnut finishes, there will be a Titanium Gloss Special Edition for the R7 Meta and an Indigo Gloss Special Edition for the R3 Meta (to be released consecutively).
Microfiber grill included for the perfect balance of driver protection, acoustic performance and aesthetics
S3 floor stand for R3 Meta is also for sale (sold separately)
The suggested retail prices for all models and S3 floor stands are as follows:

R11 Meta 902,000 yen (tax included, 1 pair)
R7 Meta 657,800 yen (tax included, 1 pair)
R5 Meta 547,800 yen (tax included, 1 pair)
R3 Meta 363,000 yen (tax included, 1 pair)
R6 Meta 308,000 yen (tax included, 1 bottle)
R2 Meta 198,000 yen (tax included, 1 piece)
R8 Meta 198,000 yen (tax included, 1 pair)
Floor stand S3 99,000 yen (tax included, 1 pair)

● Purchase experience and audition with the following authorized dealers
* As of February 7, 2023

・ KEF Music Gallery PHONE: 03-6256-0260
・ ABAC Shinjuku Main Store TEL: 03-5937-3150
・ ABAC store Yokohama PHONE: 045-228-9881
・ ABAC Classic Bashamichi TEL: 045-319-6985
・ ABAC store Shizuoka TEL: 054-273-4550
・ ABAC Umeda store TEL: 06-6949-8726
・ ABAC Nagoya store TEL: 052-571-8810
・ ABAC store Okazaki TEL: 098-943-9178
・Fukuoka Classic ABAC Shop PHONE: 092-432-0722
・ Ochanomizu Sound Union Tel: 03-3295-4517
・ Osaka Sound Union Shop TEL: 06-6147-7521
・ OTAI SOUND Kitanagoya City, Aichi Prefecture Tel: 0568-21-2700
・ Sound Tech Hofu City, Yamaguchi Prefecture Phone: 0835-21-5555
・ Sound Hunter Gifu store TEL: 058-278-0851

For details such as handling models, please contact each store.
You can also make a trial order on the following website.
https://jp.kef.com/pages/kef-music-gallery

ABOUT KEF
Since 1961, KEF has firmly established itself at the forefront of the audio world. From the early use of synthetic materials to the innovative reference series that have become industry standards today, our foundations of innovation, design and craftsmanship have created products that set the standard for loudspeaker design.

Founded by BBC engineer Raymond Cooke, KEF is named after its original location, Kent Engineering and Foundry, and continues to manufacture and develop its flagship products in Maidstone, Kent, England.

With a mission to provide a better audio listening experience, KEF’s collection of innovative speakers and subwoofers has evolved into a collection that includes wireless speakers, portable speakers and headphones, at home and on the go. We provide high fidelity sound to more of people.

Official website:
https://jp.kef.com/

Official Instagram:
https://www.instagram.com/kef.japan/

Official Twitter:
https://twitter.com/kef_jp

Official Facebook:
https://www.facebook.com/KEF.Japan

Official YouTube:
https://www.youtube.com/user/KEFInternational

#KEF #KEFListenandbelieve #KEFRSeries #loudspeaker

Inquiries about this release and marketing
KEF Japan PR
pr.jp@kef.com

***[Deunyddiau delwedd ar gyfer y wasg]***
If you are looking for a photo image with a higher resolution than the press release image, or if you need a photo image of a product by series, please download the official material uploaded on the page below and use it to’ w posted.
https://firestorage.jp/download/99b987b25d0a4cdef951a6182ed547c5186cf97a

* The information in the press release is current as of the date of publication.
* The color of the product in the picture may be slightly different from the actual product due to printing.

Details of the company’s press release
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* The product prices, specifications, service details, etc. described in the news release are current as of the date of publication. Please note that it is subject to change without prior notice.