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Pocket RD and Toyoshima collaborate.Researching virtual fitting, simultaneous purchase of clothes and data using measured avatars | Kochi Shimbun

Scheduled to start providing services in the fall of 2021

August 17, 2021
Pocket RD Co., Ltd.

Pocket RD Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, CEO: Hiroya Paddy), which provides solutions that enrich all communication of people around the world with XR technology, aims to propose a comfortable lifestyle Toyoshima We will collaborate with Co., Ltd. (President: Hanshichi Toyoshima, Naka-ku, Nagoya).

[Image: https://kyodonewsprwire.jp/img/202108058550-O2-P883j2h2]

The fully automatic and unmanned virtual human generation system “AVATARIUM (trademark pending)” developed by Pocket RD makes it possible to provide “measured avatars of the person himself” and 3DCG developed by Toyoshima to utilize the 3DCG of the apparel production process. “VIRTUAL CLOTHING ™”, which works to improve efficiency, has collaborated to start research on the production of clothes data worn by avatars in virtual space and services that connect the clothes data to virtual fashion and real purchases. increase.

[Image:https://kyodonewsprwire.jp/img/202108058550-O11-7uH7P59p]

The service based on this research is scheduled to be available in the fall of 2021. We aim to open up new businesses in the coming digital twin * era in collaboration with apparel makers, companies that handle character goods, and distributors and sales promotion companies that plan campaigns.

* Digital twin: Sending information in physical space to cyberspace in near real time using IoT, etc., and reproducing the environment in physical space within cyberspace.

            
■ Aiming for collaboration between VIRTUAL CLOTHING ™ and AVATARIUM
The culture of purchasing clothes to be worn on an avatar and actual clothes at the same time is called “GET BOTH (trademark pending)” and “BOTH BUY (trademark pending)”, and “VIRTUAL CLOTHING ™” data is created with “AVATARIUM”. We will provide users with new fashion value that allows them to wear “GET BOTH” and “BOTH BUY” on Metaverse * and in-game by wearing them on their virtual avatars. We also aim to contribute to the promotion of DX in the fashion industry by simultaneously utilizing the produced data for virtual fitting.

[Image: https://kyodonewsprwire.jp/img/202108058550-O16-dkPVxyTp]

* Metaverse: A virtual three-dimensional space built on the Internet. The user operates an alter ego called an avatar to move in the space and interact with other participants.

■ About the measurement function and accuracy of AVATARIUM SCANNER
“AVATARIUM SCANNER”, a fully automatic and unmanned virtual human generator, is equipped with a measurement function. Although there is a slight error from the real size, we think that there is no problem in changing the clothes of the avatar. In addition, we are currently developing a “nude estimation AI” based on this measurement data.

[Image: https://kyodonewsprwire.jp/img/202108058550-O15-S6A0F2z5]
* It may be affected by the shooting environment and the wearing condition of clothes.

■ About Toyoshima Co., Ltd.

[Image: https://kyodonewsprwire.jp/img/202108058550-O14-jWu48FP0]
Founded in 1841. In 180 years of history, we have expanded our business domain in response to changes in the times. Currently, we are engaged in a series of processes from purchasing and selling raw materials, threads and fabrics from all over the world, from planning of final products to production control and delivery, and we are developing a comprehensive business in all processes of the fashion industry. In addition, as a sustainable lifestyle proposal company, we are promoting the development and provision of various sustainable materials, investment in tech ventures, and the development of smart wear. From 2019, with the statement “MY WILL”, we have set out our stance on sustainable & technology.
https://www.toyoshima.co.jp/

■ About Toyoshima “VIRTUAL CLOTHING ™”

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By reading pattern data, 3D modeling, and accumulating data to increase actual results, we are working to significantly shorten the work and improve the efficiency of the apparel production process. In addition, you can virtually check plans, sample checks, and fittings, and consider from an early stage to over-the-counter and EC sales. On the production side, we will reduce losses such as sample costs and delivery costs by improving the finishing accuracy, and realize sustainability in various places. We use 3D software “BROWZ WEAR”, “CLO”, and “APEX4” according to the characteristics of the product, and are working on sample proposals that are closer to the real thing.

■ About Pocket RD

[Image: https://kyodonewsprwire.jp/img/202108058550-O10-cQnZuTc0]

Pocket RD was born to make every communication of people around the world more expressive. We believe that improving 3D technology is indispensable worldwide in order to enhance the content business while 5G and 6G are being developed. Games, sports, fitness, healthcare, fashion, movies, advertising … The range of utilization is expanding, and I think that all the core content will create a breakthrough business by gaining knowledge through 3D. As a step to the unknown Mirai, we will collect the best of existing 3D technology from all over the world, make newer and more interesting with innovative technology, make the impossible possible, and shape each Mirai one by one. ..
Company name: PocketRD Co., Ltd.
Representative: Representative Director Hiroya Hirakura
Location: 3-14-15 MOビル9F, East Shibuya Ward, Tokyo
URL   : https://pocket-rd.com/

■ About AVATARIUM (trademark pending)

[Image:https://kyodonewsprwire.jp/img/202108058550-O9-4DXB6K8J]

Fully automatic and unmanned virtual human generation system “AVATARIUM” enables simultaneous automatic generation of all avatars according to the purpose from shooting, and realizes seamless export to the external environment. OBJ, FBX, PLY, glTF, VRM are implemented as supported file formats at the time of export. We have already completed support for Metaverse, which utilizes special avatars, and will continue to add functions in sequence according to industry needs.

[Industry]: Information services and contents

【URL】:https://kyodonewsprwire.jp/release/202108058550