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Pre-Collection Success exceeded expectations, received 2.8 hundred thousand views in Thailand, became the number 1 trend in Twitter within 2 hours.

LINE FASHION ANNUALE unveils a pre-collection of 14 famous brands as finalists for the first time in LINE FASHION ANNUALE: Pre-Collection. Variety of live commerce shows on LINE: @lineshoppingth more successful than expected with over 280,000 views in just 2 hours

LINE FASHION ANNUALE: Pre-Collection Variety of live commerce programs A stage to announce the birth of the most exclusive pre-collections from 14 SME fashion brands of Thai blood in the LINE FASHION ANNUALE project, where LINE aims to ‘upgrading’ by creating ‘opportunities’ for Thai SME fashion brands to develop to the next level. professional both in terms of skills and marketing in the digital age with a stage to show the work to the eyes of Thai people with a new live variety show that has fashion stars to join the army make fun Make it colorful on Monday night, Oct. 25.

live show LINE FASHION ANNUALE: Pre-Collection This time publishedon LINE: @lineshoppingth in an unusual list format. Variety half game show with a mission to dress up, mix and match with clothes Jewelry from all 14 brands by an army of celebs who come to create colors. Whether it’s a fashionista like “Ploy Horwang”, “Ping Pong” Thongchai Thongkantom, a fashion maestro like “Mo” Jirachaya Sirimongkolnawin. The title holder of Miss Tiffany’s Universe 2016 and “Gina” Wiraya Patachokchai, runner-up from The Face. Thailand Season 2 is joined by celebrity couples such as “Yin” Anan Wong and “War” Wanarat Rassameerat, along with “DJ Ong” Khemrat Sunthornnon as the moderator. with the audience gradually joining the audience uninterruptedViews are too high 280,000 views and #LINEFASHIONANNUALExYinWar Soar to the number 1 Twitter trend within 2 hours.

However, this success It’s not just the views and social trends that have exploded. During the live, LINE has also brought various tools on the platform to help. create awareness and expand sales to 14 Thai brands in full Viewers can enjoy variety shows. Ready to order fashion items that you like before anyone else via LINE SHOPPING from today until the end of November 2021

“This LINE FASHION ANNUALE: Pre-Collection live stream is considered very successful. We have given ‘opportunities’ to 14 Thai brands as targeted. Both opportunities to develop skills for all 14 Thai brands, opportunities to use tools Technology on the LINE platform creates awareness. Efficiently increase sales by LINE will continue to move forward We are always ready to be a travel companion alongside Thai SMEs, both for fashion business and other business groups as well.” Khun Sakulrat Tanyongsiri, SME Business Director, LINE Thailand said.

Interested parties can follow and watch the past live program via https://lin.ee/90kIPKy/wcvn Ready to shop for pre-collections from 14 Thai brands via LINE SHOPPING (Press the Wallet tab, select LINE SHOPPING or click https://lin.ee/jb8cFLf) from today onwards! Next year, prepare to meet with a big fashion event. Reveal the full collection again. Follow the movement at LINE Official Account: LINE for Business (@linebizth)

#LINEFASHIONANNUALE #LINEFASHIONANNUALEPreCollection #LINESHOPPING #LINEforBusiness