Wednesday, 04 August 2021, 11:00 a.m.
Pruksa celebrates strong e-commerce response Continuing to record the 8-month 8-month celebration campaign
The force doesn’t stop!!! ‘Prueksa’, the leader in real estate business in Thailand, builds on its success After booking through e-commerce during lockdown, growing by 100%, running at full speed, join forces with ‘Shopee’, the leading e-commerce platform in Southeast Asia and Taiwan, in the Shopee 8.8 Crazy Flash Sale campaign. Buy a voucher for 88 baht via Shopee. To redeem for a discount on the day of ownership transfer up to 100,000 baht when booking a townhome ready to move in a prime location from brands Patio, The Connect, Pruksa Ville and Baan Pruksa participating in more than 77 campaigns nationwide.
Ms. Angkana Likitchanyakul Executive Vice President Pruksa Holding Public Company Limited, Corporate Marketing Division, revealed that “e-Commerce market continues to be one of the Mega Trends with high growth rates after the epidemic situation. The Covid-19 virus has risen again, which makes consumers familiar with online shopping. As a result, the Thai e-commerce market has grown exponentially in the past by ‘Prueksa’ foreseen the changing behavior of consumers. Therefore, it began to penetrate the e-commerce market two years ago in order to expand access to residential products to consumers through more online channels. Under the strategy of accelerating the creation of sales channels to cover multiple platforms (Omni-channel) to increase the reach and create the most satisfying customer journey (Customer Journey) This will help elevate the Thai real estate industry into the e-Commerce market fully.
The official store or official store of “Pruksa Real Estate” on Shopee Mall has received a very satisfactory response. At present, the number of followers (Follower) is close to 230,000, which is a group of potential customers and real demand for real estate products. This success was also clearly reflected in the feedback from customers in the 7 Month 7 campaign held in July this past. which is the lockdown period Consumers do more online transactions. It was able to generate 100% more bookings from ecommerce compared to last year. coupled with overwhelming positive feedback from real-life customers In terms of value for money and easy to use, convenient and fast method, Pruksa decided to extend the campaign period with Shopee for another month.”
Mr. Teera Thongwilai, Managing Director of Townhouse Business Group, Pruksa Real Estate Public Company Limited, revealed that “The 8-month campaign is a continuation of the success of ‘Prueksa’ and ‘Shopee’. The leading e-commerce platform in Southeast Asia and Taiwan. by those who are interested in receiving special privileges from this campaign Can buy a voucher for 88 baht from “Pruksa Real Estate Official Shop” on Shopee Mall within August 2021 to use as an additional discount on the transfer date Extra On Top 0.7% from the net price or a maximum discount of 100,000 baht* when booking a town Homes participating in over 77 projects from Patio brands, The Connect, Pruksa Ville and Baan Pruksa.
That comes with the design and design of the living space in the house with care. Support all family members’ needs to the common areas in the project and a 24-hour security system for peace of mind for all project members. At a starting price of only 1.4 million baht, the voucher can be purchased through Pruksa Real Estate Official on Shopee Mall or by visiting the website. https://shopee.co.th/pruksa_realestate_official or www.pruksa.com And use the voucher to book participating projects from today – 31 August 2021 or ask for more information, call 1739. Customers can contact any sales office. To select an appointment to see the project through a virtual tour (Virtual Tour) or a private visit (Private Tour) or Drive Through to see the atmosphere without having to get out of the car.
Ms. Suchaya Paliwong, Senior Marketing Manager, Shopee Thailand added that “Successful beyond expectations in the midst of this challenging situation is a great pride for Shopee. It also reinforces the commitment to work closely with partner brands like Pruksa Real Estate to create creative business strategies. in line with consumer demand This is in line with Shopee’s commitment to deliver the best e-commerce experience for all our users. On this occasion, Shopee is honored to be trusted by Pruksa. Yon Estate is back in the Shopee 8.8 Crazy Flash Sale campaign, with Shopee is confident that it will help Pruksa Real Estate connect with buyers looking for a project in a potential location with a great experience. the most through the integration of intense marketing activities strong ecosystem as well as a complete online marketing tool To create a strong and sustainable business growth through the e-commerce world in the future.”
For the extension of the cooperation of this 8 Month 8 campaign, it arises from the intention to deliver a new experience that is most in line with the lifestyle of today’s consumers. to drive the real estate sector towards strong growth Together with providing value for customers who are looking for the perfect real estate in every dimension under the concept of “Tomorrow. Reimagined.” that Pruksa intends to completely redesign to meet the New Normal lifestyle both today. and the future