Samsung Card apologized for the recently controversial remarks about ‘Mt. Jirisan’.
On the 23rd, Samsung Card posted a promotional text for the self-planned Nepa Promotion on the welfare portal on the 21st. As soon as we became aware that the promotional text contained expressions that could cause some inconvenience, we deleted the content.”
We deeply apologize for any inconvenience this may cause to our customers, Nepa, and the drama production company. Samsung Card will continue to do its best not to cause any inconvenience to customers and brand companies,” he said.
Earlier, at Samsung Card’s Welfare Mall, it was released as an advertisement poster with the phrase, ‘Mt. Jirisan is ruined, but Nepa sells you’. Nepa is a sponsor of ‘Mt. Jirisan’, starring Jeon Ji-hyeon, an advertisement model, and it became a problem by putting provocative phrases that looked down on ‘Mt. Jiris’ in the advertisement for Nepa products.
On the 22nd, Nepa said, “It was confirmed as a pop-up window uploaded to a shopping mall dedicated to employees of a company, not the brand’s own mall. The advertisement was conducted independent of our company. The poster has now been taken down.”
On the 21st, Samsung Card posted on the welfare portal a promotional text for the Nepa Promotion, which it had planned.
As soon as we became aware that the promotional text contained expressions that could cause some inconvenience, we deleted the content.
We deeply apologize for any inconvenience this may cause to our customers, Nepa, and the drama production company.
Samsung Card will continue to do its best not to cause any inconvenience to customers and brand companies.
Once again, we bow our heads and apologize for the inconvenience.
Reporter Jinseok Kim, Entertainment News Team, kim.jinseok1@jtbc.co.kr (Content Business Headquarters)
