| Samsung’s flagship smartphone ‘Galaxy S23’ leaked on social media |
[헤럴드경제= 박영훈 기자] “Samsung put a lot of effort into it. It is the best in terms of specifications, but the price is an issue” (telecom industry person)
“It’s as expensive as the iPhone. Should I buy a Samsung at this price?” (Samsung Galaxy User)
The specifications, design and price of Samsung Electronics’ flagship smartphone galaxy s23 series ahead of its release have been leaked. The top model price reaches 1.7 million won. The base model also costs more than 1 million won. There is not much difference from Apple iPhone 14. In a situation where consumer sentiment has been greatly reduced, this is the key to how the Galaxy S23 Series price increase will affect consumers. Above all, in the very high-end phone market, the preference for Apple iPhone 14 is absolute.
According to the public data, in case of 6.1 Type Galaxy S23, it will be released as a 256 GB · 512 GB model, and the price is 1,155,000 won and 1,276,000 won, respectively. The price of the 6.6-inch Galaxy S23 Plus (+) is 1,353,000 won for the 256 GB model and 1,474,000 won for the 512 GB model. The price of the Galaxy S23 Ultra 6.8-type with the same storage space was 1,599,400 won and 1,724,000 won, respectively.
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| Galaxy S23 Series pre-order promotion. Source=@GareonHan |
The price has increased by about 150,000 won compared to the previous one. The previous galaxy s22 has frozen the price, but it seems that the galaxy s23 is inevitable to increase the price of raw materials.
However, the price of the base model is 1.15 million won, which is well over 1 million won. From the consumer’s point of view, the burden is huge. The previous galaxy s22 series was released last year in February, when the release price was based on 256 GB (Gigabyte), the base model galaxy s22 won 99, as well as won 119, ultra won was 145.
Despite rising inflation, Samsung Electronics has been operating a policy of almost freezing smartphone prices for fear of sluggish demand, but it seems they are inevitably raising prices as mobile AP prices soar.
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| Samsung’s flagship smartphone ‘Galaxy S23’ leaked on social media |
Galaxy S23 will be released in 4 colors: Phantom Black, Cotton Flower (Cream), Botanic Green, and Mystic Lilac (Pink). The next generation smartphone application processor Qualcomm (AP) Snapdragon 8 2nd generation is installed, and the ultra model has a 200 million pixel camera.
Roh Tae-moon, president of Samsung Electronics, was confident that this was ‘the best of the best’. He said, “The Ultra model of the new Galaxy S series is the best of the best in terms of performance and quality. In particular, the performance of the camera was emphasized. President Noh explained, “With the Galaxy smartphone’s pro-level camera, users can take high-quality photos and videos in any situation regardless of the surrounding brightness.”
Meanwhile, Samsung Electronics will open the ‘Samsung Galaxy Unpack 2023’ event on the 1st of next month and unveil the new ‘Galaxy S23’. The domestic release is scheduled for February 17th.
park@heraldcorp.com
