Tuesday, October 26, 2021, 5:57 PM.
Mr. Watchai Wilailuck, Chief Executive Officer Samart Digital PCL. revealed that “Early last year, Samart Digital PCL. collaborated with Lookout, a leader in Mobile Security from the United States. Launched the ultimate Mobile Security Application under the name “Protect” or “PokPong” with the largest database system through the Lookout Security Cloud system, which enables faster and more comprehensive detection and prevention of malware and viruses. Reduces the chance of being attacked by various threats. It aims to penetrate the consumer market, especially the group of gamers, celebrities, businessmen, both small and large. Those who transact online by downloading apps through the App Store and Play Store, the results are satisfactory.
However, due to the situation of the spread of COVID-19 that continues to spread As a result, the lifestyle of Thai people has changed. Increased internet usage behavior 74% of Thais prefer to do business on Mobile Banking and 71% of online shopping via smartphones, but security is reversed. We are also the 11th most vulnerable country to cybersecurity in the world, with more personal data leaks seen through hacks, forgery and scams. In the past, the government has given importance to information security. The Personal Data Protection Act B.E. 2562 or PDPA has been promulgated. The private sector has turned to be alert. Protect sensitive customer information to give customers confidence in service but still Violations of personal data privacy rights are still present, which is a problem and affects all groups of Internet on Mobile users. Therefore, the company aims to expand its customer base to be wider and more comprehensive. Create safety for users
“We see that the Mobile Security market will continue to grow. To support the rapidly increasing demand for Cyber defense in many forms. The company therefore sets a target of 1,000,000 customers by 2022 by expanding the customer base “Protect” to more large market groups, including corporate groups, both public and private organizations that have a customer base that uses Mobile Application. Many such as financial institutions, mobile phone operators, utility service organizations, shopping malls or groups that need to be vigilant about safety as important which we can develop App. to meet the needs of that organization And the most important group is to focus on reaching the mobile phone users. By joining hands with Mobile Operator, which is the latest, one of the largest service providers and has the largest customer base in Thailand, AIS Mobile Operator, who has a strict policy to maintain privacy and security of customer data. By focusing on the development of back-office systems to meet safety standards continuously also trust to choose Mobile Security App. “Protect” as another alternative to data security for AIS customers with more than 40 million numbers, which will come with special promotions. Get a 60-day free license with an annual subscription of 599 baht or a free license of 30 days with a monthly subscription of 59 baht. And there are other Operators that are under development for the app, which will be announced in the next chance.”
Mr. Watchai concluded that “The statistics of cybercrime and online fraud continue to increase. and come in a variety of forms The company has developed another new Mobile Application which will be launched soon. to deal with scams via SMS messages, which is a huge problem at the moment in particular.”
