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Sudden change in attitude to home shopping ‘stop loss’… ‘Broadcasting offensive language’ Jeong Yoon-jung, belated apology


Today’s Money Reporter Kim Seung-han | 2023.03.18 15:54


Shoho Sot Jeong Yoon-jung. /Photo = Instagram

The host of the show, Jeong Yoon-jeong, who is famous for his ‘Wanpannyeo’ apologized very late for swearing during a live broadcast of home shopping.

On the 17th, Mr. Jung posted on his Instagram, “As many people have heard through the media, I acknowledged the fact that I used inappropriate expressions, specifically offensive language, during the broadcast on January 28, and I will always showing affection to me, who may have been hurt by this, but lacking. We sincerely bow our heads in apology to all the broadcasters who had to suffer a lot of inconvenience and damage, as well as our valued customers who showed interest in the show.”

He continued, “At first I didn’t even realize myself, but many people pointed out my mistake, and I also realized how big a mistake I had made by repeating the content of the last broadcast several times .” I’m sorry once.”

He added, “There were many words of gratitude that I have to engrave in the scoldings that many people gave me through comments.”

Previously, during a home shopping broadcast on January 28th, Mr. Jeong said, “Travel products are only broadcast for the specified time. Mr. Lee, why are you traveling again? “Hey”, “XX I was going to play”, he spat swear words during the live broadcast.

Recognizing the profanity, the production team asked Jung to correct it, but Jung said, “What should I do to correct it? I’m good at correcting it. Ah, inappropriate language for broadcasting. Yes, I will. What did you do it? I forgot” and he said, “Yes, I forgot the broadcast. “I’m sorry that I sometimes use inappropriate language, but please treat it as entertainment. Can’t shop at home also coming to the entertainment age?”

Accordingly, the Korea Communications Standards Commission held an advertisement review subcommittee on the 14th and proceeded with a review of the home shopping broadcast. The Censorship Committee deemed that the case violated Article 37 (Language) Paragraph 2 of the Regulations on Product Presentation and Sales Broadcast Discussion, and requested a statement of opinion from the production team. The statement of opinion is a process where the National Guard gives an opportunity to explain before imposing sanctions.

Afterwards, Jung Yoon-jung fought a war of words with netizens who criticized the swearing broadcast on social media, and responded, “You must hate me very much. Then, never watch my broadcast on Instagram. If you get angry, you get stressed out and it’s not good for your health.” I apologized in the end.

Meanwhile, the home shopping industry is showing Mr Jeong a ‘stop loss’ move. It is known that the three home shopping companies – Lotte, Hyundai, and CJ – decided to ban the product sales broadcast that Jung was supposed to appear on for about two weeks.

[저작권자 @머니투데이, 무단전재 및 재배포 금지]