With the release of the Speedmaster MoonSwatch joint series jointly created by Swatch and OMEGA in Swatch stores around the world, the scenes of Swatch stores flocking to and rushing to buy are also exposed on social media. Priced at $260, the Swatch x OMEGA Speedmaster joint moon watch series has launched a total of 11 styles corresponding to the sun, the moon and the 9 planets. This joint ride also marks the first time that Omega has cooperated with the relatively entry-level watch brand Swatch. The topic of the original price of $260 The watch appears to be priced in the $800-$1,000 range on eBay.
Although Swatch made it clear that this MoonSwatch is not a limited edition, it still cannot avoid the chaos outside the store. According to reports, in Geneva, a buyer was arrested for improper buying behavior, and the downtown London and Shinsaibashi stores in Japan were forced to close due to the chaos. According to an interview with Hodinkee, a buyer revealed that he flew from Las Vegas to Los Angeles and waited more than 22 hours outside the store to get the watch. Interested readers may wish to pay more attention to the relevant news.
Queued up for Swatch’s #moonswatch release at the Covent Garden Branch and this is how long the line is (and growing)
Craaaazy! Taken this at around 6:45 am.#SwatchXOmega #Swatch pic.twitter.com/LBecZLo64A— DJ ZeeJayᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠᅠ March 26, 2022
The line at Chadstone for the Swatch X omega Moonswatch ??? easily 500m long and apparently only 150 watches stocked pic.twitter.com/Tg6pHn4iNa
— Sam Mackintosh (@SMackintosh) March 25, 2022
Line for #moonswatch #TimesSquare #nyc. ? pic.twitter.com/QigHvxaqKx
— VLow (@victorylow) March 26, 2022
Tried to mint IRL the #SwatchXOmega colab. Well Gas fee was way to high. pic.twitter.com/AxuHrJxpSC
— Smartfood Chef (@smartfoodchef) March 26, 2022
Shinsaibashi store. selling discontinued. Zero customer line-up planning. pic.twitter.com/lrmCvF3Qgr
— Jamie (@jamie_elbanna) March 26, 2022
#swatch #swatchxomega So I went to the swatch x omega launch in Amsterdam and it was pretty tame but frustrating and I wanted to show y’all my morning pic.twitter.com/KDSUkVbCbJ
– Emma (@EmiliaGruhn) March 26, 2022
#SwatchXOmega Carnaby Street chaos pic.twitter.com/kNJ5VDo8dF
– kai oschmann (@kai_shushman) March 26, 2022
Great launch, very bad logistics/planning.@Swatch #SwatchXOmega #moonswatch #Singapore pic.twitter.com/bnQwUw7Xjh
— Ronne Des Garçons ➐ (@TitoRonCruz) March 26, 2022
SWATCH Shibuya store front#SwatchXOmega#swatch#omega#Swatch#Shibuya pic.twitter.com/G4kfrA8aTQ
— Ishikawa (@ ryo903) March 26, 2022
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