“Digital TV Association” joins hands with “Nielsen” to advance “new TV ratings” across platforms NBTC supports budget of 288.8 million: PPTVHD36
Project to develop a new television program popularity survey system to be in line with the changes in technology and consumer behavior in the digital age industrial quality upgrade The Digital Television Association (Thailand) submitted a project requesting a budget of 288.8 million baht from the NBTC, it has been approved and signed a memorandum […]
“Digital TV Association” joins hands with “Nielsen” to organize “new TV ratings” across platforms
“Digital TV Association” joins hands with “Nielsen” to organize “new TV ratings” across platforms Date 14 Aug 2021 time 12:16 Digital Television Association MOU joins the NBTC, receives a budget of 288.8 million baht, along with Nielsen to conduct a cross-platform survey new tv ratings Get the behavior of screen viewers – online to change […]
Advertising media industry ‘volatile’ July, another wave of “negative” cash flows
August 14, 2021 | By Sawitree Rinwong 0 Brands come back to slow down the spending of advertising money again. After the number of people infected with Covid soared Government breaks down measures to “lock down” to brake businesses, think carefully about marketing campaigns, affecting advertising budget “Negative” July Since the COVID-19 crisis happen on […]
