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Techno-Industry-Arts, Prince of Songkhla Province joins forces to create brand and packaging for local identity of Koh Taew

Faculty of Industrial Technology Join hands with the Faculty of Fine and Applied Arts, Prince of Songkhla Province to organize brand building activitiesproduction and packaging from the original identityLocal government aims to raise the level of good things in Koh Taew Subdistrict to meet the standards Generate additional income for the community Build readiness to continue tointernational online marketplace

Dr. Kantaphon Mahamad, Dean of the Faculty of Industrial Technology Songkhla Rajabhat University (Songkhla Provincial Police) revealed that on October 23-24, 2021, the Faculty of Industrial Technology together with the Faculty of Fine and Applied Arts, Prince of Songkhla Province, organized brand building activitiesproduction and packaging from the original identityLocal under the project to raise the economye-district and integrated society (1 sub-district, 1 university) objectives to developDevelop and upgrade community productsStandards help generate more income for the community.more.Representing the product groupPeople in Koh Taew sub-district, including salted eggs, fresh coconut milk, pandan leaves Mulberry Community Enterprise GroupKhao Tiemda, a group of traditional dessert productsBan Dan village and representatives of the learning centerA full range of perfumes, with Mr. Yakob Latam, Kamnan, Koh Taew Sub-district. as the opening speech of the project

Dr. Kantaphon said that the activity on the first day was a training forPackaging Design Operationsand create a brand based on identityLocal by expert speakers Ajarn Amornrat Boonsawang, Lecturer of the Faculty of Fine and Applied Arts gave knowledge aboutbranding, logo design and packaging design and divided into 4 groups of practice exercises, with the U2T team as assistants in the practiceThis time, the second day’s activities are training.Product photography practice and using Facebook to promoteselling community products in which group members participatedAll day fun

Asst. Prof. Kulaya Sriyom, Assistant Dean for Academic Services Faculty of Industrial Technology, Prince of Songkhla Province, as a project administratorEconomic and social studies in Babbu sub-districtRanakarn (1 sub-district, 1 university) mentioned the belief inconnected in the development plan of the professional groupof the Koh Taew community after this There are also activities to raise income.of the community continuously After the representatives of the group receivedKnowledge of packaging developmentIt will be used for further use.to upgrade their own products including promoting products toAn online market that is an international marketgo

Ajarn Pramote Klueksong, chairman of the community enterprise groupLeberry at the foot of Mount Tiemda said that this event was well organized. He and the participants receivedknowledge aboutPackaging and brand designproducts, including taking pictures of productsAttract customers to generate sales for the next group.

Ajarn Wirun Senrui, the chairman of the Coconut Water Learning CenterHom comprehensively said that from this activity he gained knowledge.New about packaging designproducts and gain knowledge aboutadditional industries as well As a villager who lacks skills and knowledgeIn this regard, I would like to thank the Faculty of TechnologyIndustry and speakers who have brought knowledge to the community be used to further build careersand generate more income forgroup

Ms. Manthana Sempueng, President of Traditional Snacks GroupBan Dan community council said that attending this trainingto learn howproduct packaging designattractive to attract customers Organizing snacks in boxes, taking pictures, posting products to create products.generate additional income for the group

Lastly, Mrs. Wanyao Kaewsuwan, president of the pandan salted egg and coconut milk group, said that the activities organized by the Songkhla Security Guard this time are considered knowledge.new to the group, allowing group members to gain knowledgefor use in the creation ofproduct identity to add valueunder the brand “Kai Yim” which conveys happiness and will continue to develop to creategenerate additional income for the next group The result after the activity is that all 4 product groups have packaging thatbeautiful according to local identityKoh Taew Subdistrict and can create a brand for the productis unique There are beautiful product illustrations. to be publicized through theonline

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