Charoen Wang Ananon The Prime Minister said TTAA “Bangkok Business” with whom the association has exchanged market information “Japan Tourism Organization” (JNTO) estimates that throughout the year 2023, up to 1 million Thai people should travel to Japan due to the factor of increasing Thai-Japan flights. Convenience in travel and food when buying overseas trips for Thai people It was found that smaller amounts. So choose to go shopping in Japan instead of going to Europe!
along with “Japan Tour Package Price” In the second quarter from May onwards, which enters the low season Tour companies set the starting price at 2.5-2.9 thousand baht or more, reduced from 20% of previously selling tour packages starting at 40,000 baht until the end of 50,000 baht Since Japan opened the country in October 2022 until the peak season during the Songkran festival of the past. raised more than 30% due to weightinflation
++ “Thai travel to Japan” during the first 3 months of this year, almost 2.5 hundred thousand people
report by JNTO said that the situation of the Thai tourist market entering Japan in the first quarter of 2023 from January to March shows that 244,700 people, an improvement of 70% compared to the same quarter in 2019, which is a total of 347,937 people. In March, 108,000 Thai tourists traveled to Japan, an improvement of 73% compared to the same month in 2019, which had 147,443 people.
However, the market for Thai tourists traveling to Japan was the fifth highest out of a total of 4,790,300 foreign tourists in the first quarter of 2023, recovering 60% compared to 8,053,797 people for the same quarter in 2019
Number 1, South Korea, with 1,600,700 people, 77% recovery, 2nd place, Taiwan, 786,700 people, 66% recovery, followed by 3rd place, Hong Kong, 416,200 people, more than 82% recovery, and Number 4, the United States, 378,000 people, growing 1.5% compared to the same quarter of 2019
In addition to the US market, three other markets have recovered to normal. And the number of tourists traveling to Japan is better than the year 2019, viz “Vietnam” There are 161,000 people, increasing to 31.3% compared to the same quarter in 2019 “Singapore” There are 106,500 people, growing 15.2% and the market “middle east” There are 20,200 people, which is an increase of 4.7%.
For the statistics for the year 2019 Out of the number of foreign tourists traveling to Japan 31,880,000 people, thereThai tourists 1,319,000, which accounts for 4.1% of the total number of foreign tourists entering Japan. No. 6 after South Korea, China, Taiwan, Hong Kong and the United States, considered the No. 1 market in ASEAN. which is the only country in the region where the number of tourists exceeds 1 million
++ The first 2 months, “Thai travel to Taiwan” is higher than 4.5 thousand people.
Cindy Chen Director of Taiwan Tourism in Bangkok, he said Thailand’s tourism market is considered a large and important market. “Taiwan” From statistics in 2019 before the COVID-19 crisis It was found that more than 413,000 Thai tourists traveled to Taiwan.
But after the pandemic As a result, the global tourism market is slowing down. until the situation is resolved Taiwan has been open for foreign tourists to travel to Taiwan as usual since October 2022, receiving good feedback from Thai tourists. The number of arrivals in Taiwan in the first two months of 2023, between January and February, was more than 45,000, a recovery of more than 80% compared to the same period in 2019.
++ “Taiwan” is organizing a big campaign to give random travel coupons to 500 thousand people
wayThe Taiwan Ministry of Tourism has organized a campaign. “Taiwan the Lucky Land, travel to Taiwan and win luck” randomly giving away prize coupons worth more than 5,000 New Taiwan dollars (NTD) or about 5,600 baht for tourists with foreign passports. to attract foreign tourists to visit Taiwan help create economic value in the tourism sector The target group of tourists according to the criteria must be tourists traveling alone (FIT) and have a stay in Taiwan between 3-90 days, who should not be traveling on a group tour or applying to participate in a group tour sponsorship program.
an actionRandom CouponThe total number of prizes will be 500,000 people, divided into the year 2023 randomly getting 250,000 people, the year 2024 randomly getting 150,000 people and the year 2025 randomly getting 100,000 people and supported in the form of a card instead of a card easy cash iPass cash voucher or hotel coupon valid for 90 days after card or coupon is issued.
tourists canpre-registration 1-7 days before traveling to Taiwan through the website www.5000.taiwan.net.tw Registration can start from April 28, 2023 at 12:00 noon (Thailand time) onwards, with the reward coupon activity on random starting from May 1, 2023 at 12:00 noon (GMT+8). Until 30 June 2025
++ Encourage travel companies to pull tour groups into “Taiwan”
Adit Chairattananon secretary of the societyThai Tourism Business (atta) added that In addition to motivating the group FIT already way “Taiwan Tourism” also supports marketing “Group trip” with tour operators able to request assistance from Taiwan Tourism’s Bangkok office
for criteria “Group Motivation” (Travel as a prize) in the form of a chartered group of 50 or more people receive assistance of 800 baht per person, but if 100 or more people receive 1,000 baht per person, excluding subsidies or entrance tickets from sources. or some local areas in Taiwan that want tourists to go shopping.
part “General recreation group” (Leisure Group) divided into 1. Tour group size 4-7 people, travel distance 3 days 2 nights, can ask for support at 5,000 baht per group, but if you travel 7 days 6 nights, get 10,000 baht per group 2. Tour group size 8-14 People traveling 3 days 2 nights get 10,000 baht per group If traveling 7 days 6 nights get 20,000 baht per group 3. Tour group size 15-49 o people traveling 3 days 2 nights get 20,000 baht per group If traveling 7 days 6 nights each group gets 30,000 baht and 4. Tour group size of 50 people or more, travel for 3 days and 2 nights, get 40,000 baht per group, if you travel 7 days and 6 nights, get 50,000 baht per group, with a total quota of 90,000 groups.
It reflects Taiwan’s marketing methods that have accelerated tourist numbers to recover quickly after the end of the COVID-19 era.!
