The sequel to Avatar is set to be released in December! China’s IMAX leads the Hong Kong stock market film concept

(Original title: Avatar sequel due for release in December! IMAX China leads Hong Kong stock market movie concept)

News from the Financial Associated Press on November 23 (Editor Hu Jiarong) Today’s news about the sequel to Avatar has caught the attention of the market, causing Hong Kong film stocks to rise slightly. As of press time, Lemon Pictures (09857.HK), IMAX China (01970.HK), Maoyan Entertainment (01896.HK), and Alibaba Pictures (01060.HK) rose 11.98%, 8.29%, 4.52%, and 3.66% in that order.

Note: Performance of film stocks

According to 20th Century Pictures’ official Weibo, “Avatar: The Way of Water” is scheduled to be released on December 16.

Chinese film on the interactive platform said that the film “Avatar: The Way of Water” has been completed and is scheduled to be released in China on December 16. Specific ticket information can be requested through the APP “China Movie Link”. According to national policies, imported films are presented by China Film Group Corporation, the company’s controlling shareholder, and the company is involved in domestic distribution.

According to public information, “Avatar: The Way of Water” is directed by James Cameron, with Sam Worthington, Zoe Saldana, Sigourney Weaver, Kate Winslet, The sci-fi film will be with Michelle Yeoh, David Thewlis, Vin Diesel , etc. starring. will be released in North America on December 16, 2022.

As one of the most influential film series in film history, “Avatar” caused a worldwide phenomenon-level crash upon its release in 2009, dominating the global box office chart with a box office of nearly 3 billion US dollars.

The re-screening version of Avatar once attracted attention

The news of Avatar has caused a sharp rebound in film and television stocks, such as IMAX China, which is listed on the Hong Kong stock market. .

In fact, IMAX China has a special relationship with Avatar. According to the company’s previous financial report, “Avatar” was shown on the IMAX screen 12 years ago with great success, which accelerated the expansion of the company’s network in China and made the company the largest high quality entertainment network. When the film was re-released earlier this year, IMAX captured 31 percent of its opening weekend box office with just 1 percent of screens.

IMAX China also expressed its desire to see more Hollywood titles approved for release in China, including Thor, Doctor Strange, Black Panther, new sequels such as Jurassic World and the sequel to Avatar.

Film and television were heavily affected in the first half of the year by the epidemic, and China’s IMAX stock price will be discounted in half this year

However, many film and television companies, including IMAX China, were affected by the epidemic in the first half of the year. According to the mid-year report of IMAX China this year, the company achieved a revenue of US $ 32.713 million, a year-on-year decrease of 38.78%; the box office achieved US $ 76.3 million, a year-over-year decrease of 43%. Among them, single screen box office fell 47.4% year-on-year to US$100,000.

The impact of the epidemic has also been transferred to the stock price IMAX China fell from HK$12.06 at the beginning of the year to HK$5.62 today, a drop of 50.04% during the period. Even on November 4 this year, the price of the stock reached HK$4, the lowest price of the year.

Note: The trend of IMAX China since the beginning of the year

CITIC Construction Investment noted that the recent news of domestic film resumption and the introduction of imported films could be a signal for supply-side recovery, but demand-side blockbusters are still needed to drive movie-watching demand . If both supply and demand improve at the same time, it is expected that the target beneficiaries will include film companies benefiting from the recovery in movie viewing demand and leaders benefiting from the performance of the wider market.