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“We study ‘people’ for a healthier world”

Establish Enzym Health, Health Insight Center and People Team

(From left) Hyeon-Woo Kang, Head of Health Insight Centre, Woo-Hyuk Jang, Head of People Team (Human Resource Development)

Enzyme Health is organizing two new organizations to create a healthier world and accelerate healthcare public relations.

Enzyme Health recently established the Center for Health Insights, which researches and implements marketing communications strategies focused on patients and other health consumers, and the People Team, which oversees talent recruitment and employee well-being. He said that he has been appointed general manager.

Kang Hyun-woo, head of the Health Insight Center, will use various research methodologies such as big data to investigate health users such as patients, patient groups, and the elderly, and will play the role of introducing marketing communication solutions to the government, hospitals . , healthcare companies, and healthcare companies. Kang Hyeon-woo, head of the center, has accumulated experience in healthcare public relations, public interest marketing, and issue management at Enzyme Health for 13 years.

Jang Woo-hyuk, head of talent development, oversees employee welfare and personnel management in accordance with the recent situation where the importance of internal communication and welfare is emphasized, and directs activities to promote the company to the outside world . Director Jang Woo-hyuk has worked in public relations, external collaboration, and talent management at KPR, Ogilvy, Blizzard Korea, and Enzyme Health.

Meanwhile, Enzyme Health, founded in 2003 and celebrating its 20th anniversary this year, has around 70 health communications consultants working in healthcare PR, advertising, marketing, digital and design for the government, local governments, hospitals, pharmaceutical / medical device. companies, and health and home goods companies It is the largest healthcare marketing communications company in Korea that provides services such as

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