Fanatics NFL London Game Sponsorship – Expanding Partnership
- * Fanatics & NFL Partnership Expansion: Fanatics is expanding its partnership with the NFL to include official partnership of the 2025 NFL games in Dublin adn London.
Here’s a breakdown of the key information from the article:
* Fanatics & NFL Partnership Expansion: Fanatics is expanding its partnership with the NFL to include official partnership of the 2025 NFL games in Dublin adn London.
* Game Details:
* Dublin: September 28th, 2025 at Croke Park.
* London: October 5th, 2025 at Tottenham Stadium.
* Fanatics Activations: Fanatics will host live DJ sets, interactive fan engagements, and offer localized merchandise collections in retail locations in both cities.
* Fanatics’ Existing NFL Role: Fanatics is already the NFL’s official international game retail operator and global e-commerce partner. They produce and distribute NFL apparel globally.
* Long-Term Deal: The NFL-Fanatics partnership began in 2020 and runs through the 2029-2030 season.Fanatics has exclusive rights to manufacture and distribute NFL products designed by Nike.
* Fanatics’ NFL Integration:
* Partner of 28 of 32 NFL franchises.
* Online/in-venue retail operator for 14 NFL teams.
* Official trading card licensee (replacing Panini) through a deal with the NFLPA.
* Recent News: fanatics recently partnered with Tom Brady.