2025 ChinaJoy Express: New Game Lineup Revealed
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ChinaJoy Express Game Trial Zone Expands for 2025
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ChinaJoy, a major digital entertainment exhibition, is expanding its Express Game Trial Zone (CJE) for the 2025 event. The move aims to provide a larger platform for small and medium-sized game progress teams worldwide.
Growing Interest in Global Games
The increasing popularity of cross-platform global games, particularly those from smaller domestic studios, has drawn more international developers, publishers, and investors to ChinaJoy. Last year’s CJE featured 47 game products from 27 exhibitors,attracting over 10,000 attendees and facilitating more than 4,000 game trials.
Expanded Exhibition Space
Organizers are increasing the CJE area from 300 square meters with 47 booths in 2024 to 360 square meters with 68 booths in 2025.This expansion intends to offer global game development teams an improved experience and a more prominent stage to showcase their work.

Confirmed Participants
Several studios have already confirmed their participation, including Apple Nuclear Studio, Sour Berry Studio, Haxxus Hei Chuangshi Self-reliant Game Studio, Shenzhen Hei Carbide Interactive Entertainment Technology Co., Ltd., Hangzhou Bohong Culture Technology Co., Ltd., and Dahua Studio.
Featured Games
Canis Alpha

Canis Alpha explores themes of depression and courage.Players follow “Tomorrow,” a high school student battling inner turmoil. when she is about to end her life, time pauses, and two elves awaken within her. Players control these elves, navigating Tomorrow’s inner world filled with daily struggles and shadow-like monsters. The game aims to help Tomorrow regain the courage to live. Available on Steam: https://store.steampowered.com/app/3135500/alpha/
Amber End of the Day

Amber End of the Day, a strategy card RPG, is slated for release in fall 2025, with a free trial currently available on steam. Set in the coastal city of “Mirror Sea,” the game follows college student “Winter Festival” as he leads his companions through a world facing fungal mutations, meteorite impacts, and alien invasions. Players collect cards, build decks, and battle enemies to uncover the truth behind the impending doom.Available on Steam: https://store.steampowered.com/app/3422590/_/
Code: Xi

Code Name: Xi is a 3D semi-real-time turn-based RPG set in the late Eastern han Dynasty. Players control Jinli, the last spirit master of the yue tribe, who becomes entangled in a deadly conspiracy after witnessing the slaughter of his village. The game features innovative gameplay mechanics, including a “yin/yang” three-combo technique, a music-based dodge system, and dynamically evolving weapon strategies. Developed with a self-developed engine and based on webgl technology, the game is accessible via WeChat mini program.
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ChinaJoy Express Game Trial Zone Expands for 2025: Your Questions Answered
ChinaJoy, a leading digital entertainment exhibition, is gearing up for its 2025 event, and teh Express Game Trial zone (CJE) is set to be bigger and better. Let’s dive into what this means for gamers and developers alike.
What is ChinaJoy?
ChinaJoy is a major digital entertainment exhibition held annually, showcasing the latest games, technology, and entertainment products. It’s a key event for the gaming industry, attracting developers, publishers, investors, and, of course, gamers.
What is the Express Game Trial Zone (CJE)?
The Express Game Trial Zone (CJE) is a dedicated area within ChinaJoy specifically for small and medium-sized game development teams to showcase their work. it allows attendees to try out new games, providing valuable feedback and exposure for developers.
Why is the CJE expanding for ChinaJoy 2025?
The expansion of the CJE reflects the growing interest in global games, especially those from smaller studios. This growth has attracted more international developers, publishers, and investors to ChinaJoy, creating a need for a larger platform to accommodate them.
How has the CJE grown compared to the previous year?
the CJE is significantly expanding its footprint. In 2024, the CJE occupied 300 square meters with 47 booths. For 2025, the area will grow to 360 square meters with 68 booths. This expansion highlights the increasing importance of the CJE within ChinaJoy.
Who is participating in the 2025 CJE?
Several studios have already confirmed their participation in the 2025 CJE. These include:
- Apple Nuclear Studio
- Sour Berry Studio
- Haxxus Hei Chuangshi Self-reliant Game Studio
- Shenzhen Hei Carbide Interactive Entertainment
