2026 Hospital Growth Drivers: CEO Insights
Healthcare’s Growth Blueprint for 2026: A Focus on People and Partnerships
as of August 19, 2025, hospital and health system leaders are charting a course for growth centered on accessibility, service enhancement, and strategic alliances. Here’s a look at the key strategies driving this evolution.
The Pillars of Growth: A Multifaceted Approach
Healthcare organizations across the United States are preparing for a dynamic 2026, with growth strategies that extend beyond conventional models. Leaders consistently emphasize a return to core values – patient-centered care, operational excellence, and community trust – alongside innovative approaches to service delivery and collaboration.
Wayne Gillis, CEO of rehoboth McKinley Christian Health Care Services in Gallup, New Mexico, highlights the importance of a three-pronged approach: expanding access and services (notably in behavioral health and primary care), fostering a thriving workforce, and building strategic partnerships to improve care coordination and reduce redundancies.
This emphasis on community needs is echoed by other leaders. Kenneth Waller, CEO of Norwalk Community Health Center in Connecticut, plans to launch a strategic map focused on expanding access and aligning services with the demands of the local population, including integrating socioeconomic support services to improve patient outcomes.
Investing in People: The Foundation of Sustainable Growth
A recurring theme among healthcare CEOs is the critical role of their workforce. Gillis emphasizes that staff are “the foundation of growth,” and building a culture of accountability, continuous improvement, and professional development is essential. Barb Martin, BSN, CEO of St. Joseph Medical Center in Joliet, Illinois, adds that growth is “critically dependent on the recruitment of primary care physicians” who drive referrals to specialists.
This focus extends beyond recruitment. Michelle Majerus, President and CEO of Avera Holy family Hospital in Estherville, Iowa, is prioritizing age-friendly care, recognizing the needs of a growing senior population. Her team is committed to evidence-based interventions for older adults, focusing on quality-of-life indicators and keeping care local.
Strategic Partnerships and Diversification
Collaboration is emerging as a key strategy for navigating a complex healthcare landscape. Scott Kashman, President and CEO of Ascension st. Vincent’s Riverside in Jacksonville, Florida, is building a “seamless care ecosystem” through partnerships and expanded outpatient services. Andrew Molosky, President and CEO of Chapters Health System in Temple Terrace, Florida, is actively pursuing acquisitions to diversify the system and capitalize on opportunities in a changing economic climate.
these partnerships aren’t limited to other healthcare providers. Deborah Visconi, President and CEO of Bergen New Bridge medical Center in Paramus, New Jersey, is deepening community partnerships, expanding telehealth, and addressing social determinants of health to create a more integrated continuum of care.
Specialty services as Growth Engines
Certain specialty areas are poised for significant growth. Tom Scott,CEO of CentraState Healthcare System in Freehold,New Jersey,points to oncology as a major driver,citing a higher-than-national cancer incidence rate in the state. CentraState has already seen a 71% increase in oncology patient volume in recent years, fueled by investments in advanced services, talent acquisition, and integration with Atlantic Health. notably, chemotherapy patient volume has increased by 150% as 2024.
Osceola Medical Center in wisconsin is also expanding its service offerings,planning to add intensive outpatient (IOP) services for substance use treatment and expand its campus to accommodate new primary care and specialty physicians.
Operational Excellence and Technology Adoption
Beyond strategic initiatives,
