401(k) Contributions: Financial Priorities Shift
- Americans are increasingly focused on retirement savings, according to Vanguard's annual "How America Saves" report.
- A standout statistic shows the average 401(k) deferral rate reached a record high of 7.7% in 2024.
- Sixteen percent of participants increased their payroll deferral percentage, while onyl 8% decreased it.
In 2024,401(k) savings rates hit record highs,signaling a significant shift in financial priorities. This News Directory 3 report details the findings of the Vanguard study, revealing that the average 401(k) deferral rate reached 7.7%. Discover how employer matching, a key component of retirement plans, remained steady, while a substantial percentage of participants increased their savings contributions. Analyze the impact of automatic enrollment and investment returns on asset allocation in 401(k) plans. Delve into the trends shaping your financial future.Discover what’s next …
Record 401(k) Savings Rates Seen in 2024, Vanguard Finds
Updated June 27, 2025
Americans are increasingly focused on retirement savings, according to Vanguard’s annual “How America Saves” report. The study, which analyzes 401(k) and workplace retirement plan trends, reveals significant increases in key savings metrics.
A standout statistic shows the average 401(k) deferral rate reached a record high of 7.7% in 2024. This represents the percentage of an employee’s salary contributed to their 401(k) each month.
More individuals are actively boosting their savings. Sixteen percent of participants increased their payroll deferral percentage, while onyl 8% decreased it. Moreover, 29% experienced a boost in their deferral rate through automatic increase features.
a record 45% of plan participants raised their savings rates in 2024. This figure marks an all-time high in the 24 years vanguard has conducted the survey. The data encompasses approximately 1,400 retirement plans with over 5 million participants.
Lauren Valente, managing director at Vanguard Workplace Solutions, noted the resilience of savers. “The report shows that,despite economic pressures and uncertainties,plan sponsors and participants continued to move forward in 2024,” Valente said. She added that automatic solutions and professionally managed allocations played a key role in driving participation and optimizing investment strategies.
Employer Matching contributions and 401(k) Plans
The Vanguard report also examined employer matching contributions. Fifty percent of Vanguard plans offered only a matching contribution, covering 52% of participants. An additional 36% of plans provided both matching and nonmatching contributions, covering 44% of participants. Ten percent offered only nonmatching contributions, serving 3% of participants. In total, 96% of plans, covering 99% of participants, included some form of employer match.
Among plans with an employer match, 68% used a single-tier match formula, while 25% offered multi-tier formulas.Six percent of plans imposed a maximum dollar cap on employer contributions.
The most common match formula, used by 13% of plans, was a 50% match on the first 6% of pay. Other popular formulas included a 100% match on the first 3% of pay with 50% on the next 2% (10% of plans), and a 100% match on the first 6% of pay (9% of plans).
The average employer match remained steady at 4.6% of pay, consistent with 2023. This figure has gradually increased from 4.2% in 2015.
Vanguard noted that nonmatching contributions typically take the form of variable or fixed profit-sharing contributions or employee stock ownership plan (ESOP) contributions.
Participation in 401(k) and workplace retirement plans remained stable at 85%, unchanged from 2023 but up from 81% in 2015. Automatic enrollment, offered by 61% of plans in 2024, has contributed to increased participation.This is up from 59% in 2023 and 41% in 2015.
Investment Returns and Asset Allocation
The average account balance among those surveyed reached $148,153, a 10% increase from the previous year.
401(k) plan investors saw an average return of 12.7% in 2024. Over the past three and five years, average annualized returns were 5% and 8%, respectively.
Approximately 75% of overall assets were invested in equities, with 42% in target date funds, 41% in diversified equity funds, and 2% in company stock. Three percent of participants invested in balanced funds, 6% in bond funds, and 5% in cash.
While the average plan offered 27.6 investment options, 64% of participants used only one fund. The average participant used 2.3 funds. Of those investing
