Venezuela’s entertainment landscape is shifting with the launch of Movistar GO, a new streaming platform from Telefónica Venezuela. The service, which debuted at Fitelven 2025, aims to consolidate live television, movies, series, and sports content into a single, accessible app for mobile devices, computers, and smart TVs.
Movistar GO isn’t simply a re-packaging of existing offerings; it represents a significant investment in a dedicated streaming experience tailored for the Venezuelan market. According to Rodolfo Campa, B2C Director at the company, the platform boasts an intuitive, fully Spanish-language interface designed with local viewers in mind. “Movistar GO has an intuitive interface, entirely in Spanish and is focused and adapted to the Venezuelan public, not only from the point of view of content but also of means of payment,” Campa stated. “It’s versatile, allowing our customers to carry the content in their pocket or enjoy it on a large screen.”
The arrival of Movistar GO is particularly noteworthy as it positions Telefónica Venezuela as the first mobile operator in the country to offer a comprehensive on-demand entertainment service. This move comes as streaming platforms continue to reshape content consumption habits globally, and particularly in Latin America. A recent report from Fabric Data, dated September 30, 2025, highlighted Movistar Go as a key development in the region’s evolving streaming market, noting its potential to offer subscribers a “flexible alternative to traditional cable.”
The platform operates under four subscription tiers: GO, GO Plus, GO Sports, and GO Ultra, catering to a range of viewing preferences and budgets. This tiered approach is a common strategy in the streaming world, allowing operators to attract a wider audience by offering varying levels of access and features. Movistar GO also offers flexible payment options, with prepaid users able to subscribe via recharge and postpaid customers seeing the cost reflected on their monthly bills.
Activation is straightforward: users simply need a current Movistar line, registration at www.movistar.com.ve/movistargo, and account validation. To incentivize adoption, Movistar is offering a free one-month subscription with every new line activated during February . The application is currently available on both iOS and Android app stores.
The technology underpinning Movistar GO is provided by ModernTV, a global provider of IPTV and OTT video platforms. ModernTV announced the partnership on November 19, 2025, emphasizing the platform’s capabilities, including a user-friendly interface, multi-device compatibility, and advanced features like pause, rewind (up to 24 hours), recording, and multiple user profiles. Roman Slavik, Head of Technology Sales at ModernTV, stated that the company’s goal was to provide Movistar with a “flexible, future-ready platform” to deliver an entertainment experience that meets the expectations of Venezuelan customers.
The launch of Movistar GO reflects a broader trend within the streaming industry towards content aggregation and strategic partnerships. As competition intensifies, platforms are increasingly seeking to offer a comprehensive range of content to attract and retain subscribers. The Fabric Data report highlights this trend, noting that major players are focusing on “content aggregation, cross-platform bundles, and strategic partnerships.”
Beyond Movistar GO, the Latin American streaming market has seen significant activity. ViX launched ViX Música in Mexico, a dedicated Latin music hub featuring live concerts and festivals. The platform has since expanded to the U.S., further strengthening its presence in the Latin music streaming space. These developments underscore the growing demand for localized content and the increasing importance of the Latin American market for global streaming providers.
The move by Movistar also comes at a time when traditional television viewership is declining in many parts of the world, as consumers increasingly turn to streaming services for their entertainment needs. This shift has prompted many telecommunications companies to invest in their own streaming platforms, in an effort to retain customers and generate new revenue streams. The success of Movistar GO will likely depend on its ability to offer a compelling content library, a seamless user experience, and competitive pricing.
While the specifics of Movistar GO’s content licensing agreements haven’t been publicly disclosed, obtaining rights for TV channels, movies, and series is a complex process, as outlined in a recent report on launching streaming services. Factors such as rights availability, geographic restrictions, and costs all play a significant role in determining what content can be offered on a platform. Successfully navigating these challenges is crucial for any streaming service looking to establish a strong foothold in the market.
Movistar’s investment in Movistar GO signals a clear commitment to connecting Venezuelans with personalized and accessible audiovisual experiences. The platform’s success will not only depend on its technological capabilities and content offerings but also on its ability to adapt to the evolving needs and preferences of the Venezuelan audience.
