Acure Launches New Packaging And Skincare Products
Acure, a leader in science-backed skincare, has unveiled a brand refresh that reflects its commitment to proven formulas, high-quality ingredients, and accessible price points.
The brand has introduced new packaging featuring concern-first icons and straightforward product names, making it easier for consumers to find what they need.
This refresh empowers consumers to make informed, results-driven choices for their skin, hair, and the planet.
Andrea Kundar, Chief Marketing Officer at Acure, said,
“Our brand refresh represents a renewed dedication to helping our consumers easily identify products that address their specific skincare concerns. The new packaging includes updated iconography that clearly highlights each product’s targeted benefits.”
Acure also launched two new products designed to combat the effects of “zombie cells”—senescent cells that contribute to premature skin aging.
The Zombie Cell Clarifying Mask is a weekly treatment infused with milk thistle extract and willow bark.
This gel-based mask helps promote improved luminosity and supports the skin’s moisture barrier.
Complementing the mask is a Zombie Cell Clarifying Serum, providing a daily solution for addressing signs of premature aging.
This lightweight serum combines milk thistle and niacinamide at performance levels to reduce inflammation and redness while improving hydration and skin texture.
The brand has introduced new packaging featuring concern-first icons and straightforward product names, making it easier for consumers to find what they need.
This refresh empowers consumers to make informed, results-driven choices for their skin, hair, and the planet.
Andrea Kundar, Chief Marketing Officer at Acure, said,
“Our brand refresh represents a renewed dedication to helping our consumers easily identify products that address their specific skincare concerns. The new packaging includes updated iconography that clearly highlights each product’s targeted benefits.”
Acure also launched two new products designed to combat the effects of “zombie cells”—senescent cells that contribute to premature skin aging.
The Zombie Cell Clarifying Mask is a weekly treatment infused with milk thistle extract and willow bark.
This gel-based mask helps promote improved luminosity and supports the skin’s moisture barrier.
Complementing the mask is a Zombie Cell Clarifying Serum, providing a daily solution for addressing signs of premature aging.
This lightweight serum combines milk thistle and niacinamide at performance levels to reduce inflammation and redness while improving hydration and skin texture.
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