Al-Mawaddah Association Launches “One Million Eco-Friendly Families” Initiative at COP16
Saudi Charity Aims to Make One Million Families Eco-Friendly
Riyadh, Saudi Arabia – Al Mawaddah Association for Family Development is taking a unique approach to environmental sustainability at COP16, launching the “One Million Eco-Friendly Families” initiative. The ambitious project aims to raise awareness among ten million Saudi families about adopting eco-friendly practices in their daily lives.
Eng. Faisal bin Saif Al-Din Al-Samnoudi, Chairman of the Board of Directors at Al-Mawaddah, explained that the campaign will coincide with the COP16 summit. “We want to improve the health and quality of life for families while reducing their environmental impact,” Al-Samnoudi said. “We also believe that adopting eco-friendly practices can lead to financial stability for households by reducing waste and associated costs.”
The campaign will feature a multi-pronged approach, including:
Awareness Film: A major film will be released to highlight the importance of eco-friendly living.
Workshops: Daily workshops will be held at the COP16 exhibition center, providing practical tips and guidance to families.
Virtual Evenings: Daily virtual awareness evenings will offer interactive sessions and discussions on various environmental topics.
awareness Guide: A comprehensive guide will be distributed, outlining simple steps families can take to become more eco-conscious.
Social Media Campaign: Daily content will be shared on social media platforms to engage a wider audience and spread awareness.
Family Platform Training: Al-Mawaddah will launch an awareness-raising training program through its Family Platform, providing families with the tools and knowledge to make sustainable choices.
Al-Samnoudi emphasized the association’s goal of securing one million environmental commitments from families, ultimately impacting their psychological, social, and economic well-being.
“Our participation in COP16 reflects our commitment to providing practical and innovative solutions that contribute to environmental sustainability through families,” Al-Samnoudi stated. “This summit presents a valuable possibility to exchange experiences with global organizations and highlight the Kingdom’s leadership role in addressing climate change.”
He added that Al-Mawaddah’s involvement in environmental issues is a strategic step towards supporting the Saudi family as a cornerstone of sustainable development. The “One Million Eco-Friendly Families” initiative has the potential to become a national model, inspiring similar efforts regionally and internationally.
NewsDirectory3.com Interview: Al Mawaddah associations Eco-kind Initiative
ND3: Eng. al-Samnoudi,thanks for joining us today. Can you elaborate on Al mawaddah Association’s ambitious “One Million Eco-Friendly Families” campaign?
Eng.Al-Samnoudi: Certainly. This campaign, timed wiht COP16, is aimed at raising awareness and encouraging ten million Saudi families to adopt eco-friendly practices in their daily lives. We believe this shift can significantly improve families’ health and quality of life while minimizing their environmental footprint.
ND3: What specific steps will the campaign take to achieve this goal?
Eng.Al-Samnoudi: We’ve planned a multi-tiered approach. A major awareness film will be released, complimented by daily workshops at the COP16 exhibition center, offering practical tips and guidance. Daily virtual awareness evenings will provide interactive sessions on various environmental topics. We will also distribute a extensive guide outlining simple steps families can take toward becoming more eco-conscious.
ND3: Are there any online initiatives planned?
Eng. Al-Samnoudi: Absolutely. We’ll utilize social media platforms to deliver daily content and engage a wider audience. Additionally, Al-Mawaddah will launch an awareness-raising training program through its Family Platform, equipping families with the knowledge and tools to make lasting choices
ND3: What are the expected outcomes of this campaign?
Eng. Al-Samnoudi: Our goal is to secure one million environmental commitments from families. This will positively impact their psychological, social, and economic well-being. We also see this initiative as a model for the region and beyond.
ND3: How does this initiative fit into Al mawaddah’s broader objectives?
Eng. Al-samnoudi: This is a strategic move for us.Al Mawaddah is dedicated to supporting the Saudi family, which we see as a cornerstone of sustainable development. Our participation in COP16 reflects our commitment to providing practical and innovative solutions for environmental sustainability through families.
