Aldi Extends €4 Million Contract with Irish Ham Maker Divilly Brothers
- Saoirse: They're actually a family-run business that's been around as 1927.
- Aldi's buying director actually said they're constantly impressed with Divilly's quality and taste.
- They seem to really care about sourcing locally whenever they can.
Irish Ham Maker Scores Big with Aldi Partnership Extension
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Galway, ireland – Divilly’s, a family-owned Irish meat supplier, is celebrating a major victory with a multi-million dollar contract extension from supermarket giant Aldi.The deal, worth €4 million annually, solidifies a partnership that began in 2007 and will see Divilly’s continue to supply Aldi’s 163 stores across Ireland with its popular range of Bord Bia Quality Assured cooked ham products.
“Since first supplying Aldi in 2007, we’ve continued to grow the business, and this contract extension is a fantastic reflection of that,” saeid Shane Divilly, Divilly’s Commercial Director.
The new agreement also paves the way for Divilly Brothers to introduce new products to Aldi shelves.Customers can now find the company’s low-fat black and white puddings alongside their signature hams.
For aldi Ireland, the partnership represents a commitment to supporting Irish producers and delivering high-quality products to its customers. “Divilly’s is a company that is constantly recognized for their high quality and tasty products,” said Peter Bough, Buying Director at Aldi Ireland.”We’re proud to continue our long-standing partnership and invest a further €4 million annually in that relationship.”
Founded in 1927, Divilly Brothers employs over 50 people and has become a trusted name in the Irish food industry. The Aldi contract extension will allow the company to expand its operations, create new jobs, and continue to deliver its delicious products to Irish families nationwide.
A Win-Win for Irish Families
The Divilly’s and Aldi partnership is a testament to the power of supporting local businesses.
“It sounds like a win-win situation for everyone involved,” said Aoife, a local shopper. “Divilly’s gets to grow their business, Aldi gets to offer high-quality Irish products, and we get to enjoy delicious ham and puddings.”
Her friend, Ciarán, agreed. “It’s great to see Aldi investing in Irish producers. It shows they’re committed to supporting the local economy and providing their customers with the best possible products.”
A Slice of success: Local Ham Maker Delights Aldi Shoppers
Saoirse and Conor are catching up over coffee at their favorite cafe.
Saoirse: Did you hear about Divilly’s? Thay just signed a huge deal wiht Aldi!
Conor: no, really? Divilly’s? The ham people? I love their ham, but I didn’t know they were that big.
Saoirse: They’re actually a family-run business that’s been around as 1927. This new deal is worth millions! They’re going to keep supplying Aldi with their famous cooked ham, and they’re even adding some new products, like low-fat black and white puddings.
Conor: Wow,that’s fantastic news for them! I guess Aldi must really like their products.
Saoirse: Absolutely! Aldi’s buying director actually said they’re constantly impressed with Divilly’s quality and taste. Plus, it’s great that Aldi is supporting Irish producers and local businesses.
Conor: That’s something I always appreciate about Aldi. They seem to really care about sourcing locally whenever they can.
Saoirse: Exactly! This deal is a big win for everyone involved – Divilly’s gets to expand, Aldi gets to offer great Irish products, and we get to enjoy appetizing ham and puddings!
Conor: You know what? I think I’ll pick up some of that Divilly’s pudding on my way home tonight. It sounds amazing.