Anita Matamoros Drops Father’s Surname to Pursue Acting Career

Spanish social media influencer Anita Matamoros has announced a professional rebranding, removing her father’s surname from her public profiles and adopting the identity of Anita Giaever. The 25-year-old content creator, who is the daughter of television personalities Makoke and Kiko Matamoros, is making the change as she transitions her career toward acting.

The decision was confirmed by Matamoros during the red carpet premiere of The Devil Wears Prada 2 on April 29, 2026. Speaking with Europa Press, the influencer explained that the shift in her public naming is intended to support her aspirations in the performing arts and to separate her professional pursuits from the ongoing media conflict between her parents.

Professional Transition and Casting Strategy

Matamoros indicated that her move to use the name Ana Giaever is a strategic choice for her entry into the acting industry. She noted that she is currently actively pursuing roles and participating in the audition process.

I have found my vocation and my passion for acting, and I am already doing my castings

Anita Matamoros

The influencer discussed the challenges of the profession, emphasizing the necessity of resilience when facing rejection during the casting process. She stated that a primary lesson for aspiring actors is to learn to face and understand the ‘noes’, because You’ll see many more than ‘yeses’.

The decision to omit the Matamoros name from her submissions is specifically designed to mitigate the impact of her family’s public profile. Matamoros explained that using her mother’s surname helps her avoid the biases that casting directors might hold based on her father’s reputation.

When sending the castings, I send them as Ana Giaever, because in the end it is easy to create a prejudice when they arrive

Anita Matamoros

Familial Context and Heritage

The rebranding occurs against the backdrop of a public dispute between her parents, Makoke and Kiko Matamoros. While the influencer has distanced her professional identity from her father, she has explicitly avoided taking a side or commenting on the specifics of the conflict between her progenitors during her interview.

Beyond her immediate career goals, Matamoros expressed an appreciation for the Norwegian origin of the Giaever name. While she clarified that she is not currently planning a legal change to her surname in the official registry, she indicated a desire for her future children to inherit the name.

It is very beautiful, it is Norwegian. And I am still not considering changing my surname, but the day after tomorrow if I have them, it will have to be that way

Anita Matamoros

The decision has received public support from her brother, Javier Tudela, the son of Makoke and businessman Javier Tudela. Tudela endorsed the choice, highlighting the rarity and distinctiveness of the surname within Spain.

Tudela remarked on the exclusivity of the name, suggesting that there are only approximately 18 people with the surname Giaever in Spain, all of whom are members of his family. He described the move as a good choice, questioning why she would not choose a name with such a unique presence in the country.