Bad Bunny Signs NBA Player Ahead of River Plate Concerts

February 13, 2026 – Bad Bunny is experiencing a whirlwind few days. Fresh off a history-making Super Bowl halftime performance that captivated audiences across Latin America, the artist has simultaneously brought sold-out crowds to Buenos Aires’ Estadio Monumental and made a significant move in the world of Puerto Rican basketball.

A Pre-Concert Power Move: Bad Bunny Signs NBA Talent

Bad Bunny’s connection to sports runs deep. Throughout his rise to global music stardom, he’s consistently referenced iconic athletes like Michael Jordan and Lionel Messi, the latter of whom he openly supported during the 2022 World Cup in Qatar. Now, he’s taking his involvement to the next level.

Since 2021, the artist, born Benito Antonio Martínez Ocasio, has been the owner of the Santurce Crabbers, a professional basketball team in Puerto Rico’s Baloncesto Superior Nacional (BSN). This week, he announced a high-profile signing that’s generating buzz both within the league and beyond: NBA free agent Malik Beasley.

The Crabbers announced on Friday that Beasley will join the team for the upcoming season. According to the team’s statement, Beasley is expected to have a substantial impact on the BSN and views this opportunity as a platform to showcase his talent and work towards a return to the NBA.

Beasley, currently a free agent, had been under investigation by the NBA and the FBI regarding allegations related to gambling, which led to his departure from the Detroit Pistons. His signing with the Crabbers offers him a chance to continue playing professionally while navigating the ongoing investigation.

Buenos Aires Buzz: Bad Bunny Prepares for Monumental Shows

The Beasley signing comes just hours before Bad Bunny is set to take the stage at the Estadio Monumental in Buenos Aires for the first of three consecutive sold-out concerts as part of his “DeBí Tirar Más Fotos” world tour. The demand for tickets was unprecedented, selling out almost immediately upon release.

Preparations for the shows are in full swing. The artist’s signature “Casita” stage setup is already in place, along with the extensive sound and lighting equipment required for a production of this scale. With over 200,000 tickets sold, the stadium is expected to be packed for each performance, mirroring the atmosphere of a major soccer match.

The speed with which tickets disappeared underscores Bad Bunny’s current cultural moment. His Super Bowl LX halftime show, the first to be performed almost entirely in Spanish, was a global phenomenon, solidifying his status as a leading figure in contemporary music and a cultural ambassador for Latin America.

The artist’s influence extends beyond music. His ownership of the Santurce Crabbers demonstrates a commitment to investing in his home country and supporting the development of Puerto Rican basketball. The signing of Malik Beasley is a clear indication of his ambition to elevate the BSN’s profile and attract top talent to the league.

Bad Bunny’s ability to seamlessly navigate between the worlds of music, sports, and business is a testament to his entrepreneurial spirit and his deep connection to his roots. As he prepares to electrify audiences in Buenos Aires, he’s also laying the groundwork for continued growth and impact both on and off the stage.

The Crabbers’ announcement emphasized that the agreement with Beasley “reflects the commitment of the Cangrejeros to compete at the highest level, while contributing to the continued growth and global projection of basketball in Puerto Rico.” This move signals a new era for the team and the league, with Bad Bunny at the helm, driving innovation and attracting attention from around the world.