BeIN Sports: Premier League Rights MENA
- BeIN Media Group has prolonged its exclusive broadcast partnership with the Premier League across 24 countries in the Middle East and North Africa (MENA) region, ensuring coverage until...
- the agreement encompasses key markets including Algeria,Egypt,Iran,Morocco,Qatar,Saudi Arabia,and the UAE.
- BeIN has been the Premier League's broadcast partner in the MENA region since 2013.
BeIN Media Group has secured the exclusive Premier League broadcast rights for the MENA region, extending the partnership through 2028. This meaningful deal, valued at approximately $746.8 million, ensures BeIN Sports will showcase every single one of the 380 Premier League matches each season. Fans across 24 countries, including key markets like Saudi Arabia, Qatar, and the UAE, can continue to enjoy the premier League action. This deal solidifies BeIN’s commitment to delivering top-tier sports content.Read more about this key growth at News Directory 3. Discover what’s next for Premier League broadcasting.
BeIN Media Group Secures Premier League Broadcast Rights in MENA Through 2028
Updated June 29, 2025
BeIN Media Group has prolonged its exclusive broadcast partnership with the Premier League across 24 countries in the Middle East and North Africa (MENA) region, ensuring coverage until 2028. This multi-year extension, reportedly valued at approximately $746.8 million, guarantees BeIN Sports will showcase all 380 Premier League matches each season, complemented by digital coverage via its streaming service, TOD.
the agreement encompasses key markets including Algeria,Egypt,Iran,Morocco,Qatar,Saudi Arabia,and the UAE. Football fans in the MENA region will closely follow players such as Algeria’s Rayan Aït-nouri (Manchester City), Egypt’s Mohamed Salah (Liverpool) and Omar Marmoush (Manchester City), Morocco’s Nayef Aguerd (West Ham), Noussair Mazraoui (Manchester United) and Chadi Riad (Crystal Palace), and Tunisia’s Hannibal Mejbri (Burnley).
BeIN has been the Premier League’s broadcast partner in the MENA region since 2013. The initial three-year deal was valued at $320 million. Subsequent extensions solidified BeIN’s position, despite challenges posed by piracy.
In December 2020, BeIN retained Premier League rights in the MENA region until 2025. the deal was notable because BeIN acknowledged the Premier League’s efforts to combat the Saudi-backed beoutQ piracy operation.
piracy concerns previously led BeIN to forgo renewals for Formula One and Bundesliga rights. The broadcaster also renegotiated its Serie A rights due to the Italian league’s agreement to host its Supercoppa in Saudi Arabia.
| CYCLE | BROADCASTER | YEARS | TOTAL VALUE ($m) | ANNUAL VALUE ($m) |
|---|---|---|---|---|
| 2025-26 to 2027-28 | BeIN | 3 | 746.8 | 248.9 |
| 2022-23 to 2024-25 | BeIN | 3 | 500 | 166.7 |
| 2019-20 to 2021-22 | BeIN | 3 | 516.1 | 172 |
| 2016-17 to 2018-19 | BeIN | 3 | 462.7 | 154.2 |
| 2013-14 to 2015-16 | BeIN | 3 | 320 | 106.7 |
| 2010-11 to 2012-13 | Abu Dhabi Media | 3 | 360 | 120 |
What’s next
The extended partnership ensures continued access to Premier League content for fans across the MENA region, while BeIN Media group aims to further solidify its position as a leading sports broadcaster in the area.