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Big Tech Regulation Avoided in Brazil

September 17, 2025 Ahmed Hassan - World News Editor World

Okay, here’s a ⁣breakdown of the key data from the provided text, focusing ​on the lobbying efforts surrounding the “fake⁣ news bill” (Bill‌ 2630) ​in Brazil. I’ll ‍organize it into‍ sections for clarity:

1.Companies Involved⁢ & Their Tactics

* Google:

​ * Hired former ⁣Brazilian President Michel ‍Temer as an emissary to block the legislation.
* Published a blog post against the bill on ⁣its ⁣homepage (leading⁤ to⁢ inquiry⁤ for abusive practices).
* Meta ‍(Facebook, Instagram, WhatsApp):

*⁢ Published ‍full-page ads in newspapers opposing⁤ the bill.
‌ ⁤* ​Advertised against the bill in‍ Brasília airports.
* TikTok⁣ & Uber:

‌ * Both have important government ⁢relations teams (7 ⁢professionals each),indicating active lobbying efforts.
* Brascom: (Association including IBM⁢ and​ Microsoft)
* ‍ Has‍ grown considerably (over ‍90 members) and specializes in “undermining the (regulatory)⁢ process.” They were active in trying⁣ to derail the LGPD (General Data Protection Law) implementation.
* General Trend: Over a 10-day ⁤period⁤ in early may ‍2023, multiple companies and related‍ organizations released ⁣statements criticizing the bill to pressure⁣ lawmakers.

2. The Goal ‍of the Lobbying

* ‌ Prevent Precedent: The primary goal is to prevent any regulation of platforms⁢ in Brazil. Companies fear that if Brazil passes​ a platform regulation law (like‍ Bill 2630), ⁤it ⁢could create a precedent that influences other‍ countries, especially in the “Global South.”
* ⁤ global Impact: Brazil is ⁤seen as influential, and a accomplished regulation‍ here could spark similar legislation elsewhere.
*⁤ Avoid Rules on‍ Data Usage: Historically (with ⁣the ‌LGPD), companies have resisted ​regulations on personal ​data usage.

3. The State of Lobbying Regulation ‍in Brazil

* Lack of Regulation: Brazil does not have specific laws regulating lobbying activity.
* Definition Issues: Even the concept of ⁢lobbying is not clearly​ defined in Brazilian law.
* Unregulated Practices: ​Practices that⁢ would be considered⁢ problematic in other countries (like the US) -​ such‍ as lavish dinners with lawmakers, drafting legislation for ⁢parliamentary aides – are common in Brazil.
*⁢ Lobbying is not inherently illegal: advocating for a cause is not a crime, but certain methods can be unethical or potentially illegal if they cross lines of⁤ undue influence.

4.Evolution​ of Lobbying in the Tech​ Sector

* Professionalization: Lobbying has become ​more professionalized ‍sence 2015, moving beyond just tax-focused lobbying.
* Growth: Lobbying efforts ⁣by tech‌ companies have steadily increased as the discussions ⁤around the LGPD.

In essence,the text paints a picture of a‌ concerted,well-funded,and largely unregulated lobbying campaign by major​ tech ‍companies to ⁤block legislation in Brazil⁤ that would regulate online ‍platforms and⁢ potentially hold them accountable for content. They are motivated by a desire to avoid⁢ setting a precedent ⁢that could lead to similar regulations globally.

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