Blackmagic Design: Saving 80 Million Yen at Kao’s Video Studio
- Okay, here's a breakdown of the provided HTML meta tags, focusing on SEO and social media optimization, along with some observations:
- * : This is crucial for SEO. It provides a concise summary of the page's content.
- These tags control how the page appears when shared on social media platforms like Facebook and LinkedIn.
Okay, here’s a breakdown of the provided HTML meta tags, focusing on SEO and social media optimization, along with some observations:
1. Basic Meta Tags (SEO)
* <meta name="description" content="...">: This is crucial for SEO. It provides a concise summary of the page’s content. The content is in Japanese: “花王の社内映像スタジオはBlackmagic design製品が主力で、年間8,000万円のコスト削減を実現。DaVinci Resolve採用やグルーガンでケーブル固定など泥臭い工夫が満載。ただし300万円超のフジノンレンズには惜しみなく投資する。ガジェット好き必見の内製化成功事例を取材した。” (Translation: “Kao’s in-house video studio features Blackmagic Design products as its main force, achieving an annual cost reduction of 80 million yen.It’s full of down-too-earth ingenuity, such as adopting DaVinci resolve and fixing cables with hot glue. However, they don’t skimp on Fujinon lenses costing over 3 million yen. A must-see success story of in-house production, covered in this report.”)
* <meta name="keywords" content="...">: While less important than they used to be, keywords still provide some signal to search engines. The keywords are: “ギャラリー,レビュー,取材,テック＆ウェブ” (Gallery, Review, Interview, Tech & Web). These seem a bit broad; more specific keywords related to video production, Blackmagic Design, and Kao would be beneficial.
* <link rel="canonical" href="...">: Excellent! This tells search engines the preferred URL for this content, preventing duplicate content issues. It points to https://gori.me/it/162692.
2. Open Graph (OG) Tags (Social media – Facebook, LinkedIn, etc.)
These tags control how the page appears when shared on social media platforms like Facebook and LinkedIn.
* <meta property="og:type" content="article"/>: Correctly identifies the content as an article.
* <meta property="og:title" content="...">: The title displayed on social media: “花王の"ガチすぎる"映像スタジオに潜入。年間8,000万円削減を実現、機材の主役は「Blackmagic Design」” (Translation: “Sneaking into Kao’s “Serious” Video Studio. Achieving an Annual Cost Reduction of 80 Million Yen, with Blackmagic Design as the Main Player”). The use of “ガチすぎる” (“gachi sugiru”) adds a catchy, informal tone.
* <meta property="og:description" content="...">: The description displayed on social media: “ATEM Television StudioとDaVinci Resolveでコスト革命。ただし300万円のフジノンレンズは妥協しない徹底ぶり” (Translation: “A cost revolution with ATEM Television Studio and DaVinci Resolve.However, they don’t compromise on Fujinon lenses costing 3 million yen.”). This is a good, concise description.
* <meta property="og:url" content="...">: The URL of the page.
* <meta property="og:site_name" content="ゴリミー"/>: The name of the website.
* <meta property="og:image" content="...">: the image displayed on social media: https://gori.me/uploads/2025/12/Kao-Studio-inhouse-supported-by-blackmagic-products-26-800x534.jpg.
* <meta property="og:image:width" content="1200"/> and <meta property="og:image:height" content="630"/>: Specifies the image dimensions. Good practise.
* <meta property="og:image:secure_url" content="...">: Provides a secure URL for the image.
* <meta property="fb:admins" content="...">: Facebook admin user ID.
* <meta property="fb:app_id" content="...">: Facebook app ID.
* <meta property="article:published_time" content="...">: The date and time the article was published (2025-12-08T23:20:16Z).
* **`