Bon Iver’s fABLE Salmon Pantone Color – Official Release
Here’s a breakdown of the key facts from the provided text:
* Bon Iver color: Pantone has created a signature color for Bon Iver, a specific shade of salmon. The color was developed in collaboration with Justin Vernon (Bon Iver), Ruben Nusz (of Secretly Group), and Miles Johnson (head of art and design at Secretly Group).
* Color & Perception: The process focused on finding a salmon shade that wasn’t overly defined by typical color language (red, yellow, orange) to allow for a more abstract and open interpretation, ultimately becoming synonymous with ”Bon Iver.” The text highlights the connection between color,language,and cultural biases in how we perceive color.
* Cover Art Ideology: Justin Vernon wanted cover art that didn’t create barriers to experiencing the music, preferring to “peel away any layers” that might alter perception.
* pantone & Musicians - Past Collaborations: Pantone has previously partnered with musicians to create signature colors, including:
* Prince: Love Symbol #2 (purple)
* Laura Mvula: pink Noise
* Grateful Dead: (Specific colors were created, details not fully provided in the excerpt)