California Film Jobs: Credit Expansion Impact
California’s film industry braces for a potential $750 million tax credit expansion, a move designed to revive the sector and counter important job losses. Will this financial injection create sufficient California film jobs to reverse the downturn? The California Film Commission projects a 40-50% surge in direct employment, yet major film tax incentives face skepticism as Hollywood unions report the loss of 17,000 jobs since 2022. Experts debate the plan’s efficacy and disagree on the core issues in the Hollywood job market, with some citing rising costs and shifting entertainment preferences. News Directory 3 will continue to report on developments as the legislature weighs the expansion. discover what’s next for California’s entertainment industry employment and the impact of thes incentives.
California Film Tax Credit: Will It Create Enough Jobs?
Updated June 03, 2025
California lawmakers are banking on an expanded film and TV tax credit to revitalize the state’s entertainment industry and boost job creation. The proposed increase to $750 million aims to combat recent job losses, but questions remain about its potential impact on California film jobs, film tax incentives, and the overall Hollywood job market.
The California Film Commission projects that the expanded credit could lead to a 40% to 50% increase in direct employment, translating to roughly 4,400 to 5,500 new jobs. Though, this figure represents only a fraction of the jobs lost in recent years.
Alex Aguilar, business manager of Laborers Local 724, supports the expansion but acknowledges its limitations. “It will definitely bring jobs back,” Aguilar said. “I don’t know that it will be the way it was before.”
hollywood unions estimate that approximately 17,000 jobs have disappeared since 2022, based on data from the Motion Picture Industry Pension and Health Plan. Bureau of Labor Statistics data indicates California lost about 40,000 motion picture and video production jobs in 2024 compared to the peak in 2022.
Assemblyman Rick Chavez Zbur, who is spearheading the tax credit expansion, recognizes the challenges. “We know we’re facing Depression-era levels of job losses,” Zbur said. “This is not a panacea. But it will stem the steep slide in jobs, and bring some of the jobs back.”
Even with the expansion, the program’s reach remains limited. The current $330 million program supports about 11,000 cast and crew jobs annually, representing roughly one in nine production jobs statewide.
The proposed changes include increasing the base credit for productions from 20% to 35%. This means major projects could receive larger subsidies without necessarily creating more jobs.
The Milken Institute released a study on May 27 suggesting the expansion could generate an additional 14,886 jobs when considering the “ripple effect” across the broader economy. However, the state Legislative Analyst’s Office disputed this claim in February, arguing that film incentives may simply displace other economic activity.
Christopher Thornberg, founding partner of Beacon Economics, questions whether jobs directly supported by the program would exist without the subsidy. “We have to talk about ‘but-for’ jobs,” Thornberg said. “That is: ‘But for this subsidy, this job wouldn’t be there.’ Simply saying ‘This subsidy is attached to this job’ doesn’t tell us a damn thing.”
Kevin Klowden,author of the Milken report,believes the california Film Commission is underestimating the potential job impact. Klowden and Thornberg also disagree on the primary drivers of Hollywood’s decline. Klowden points to rising costs in Los Angeles, while Thornberg attributes it to changing entertainment consumption patterns.
California faces stiff competition from other states like New York and Georgia, which offer higher incentives per job. Zbur hopes the increased payout will attract more large-scale productions that would otherwise film elsewhere. “I would like it to be a larger credit,” he said. “But we’ve got to do what we can do with the resources that are politically achievable right now.”
Rebecca Rhine, president of the Entertainment Union Coalition, believes the bill will help retain existing workers. The coalition estimates the expansion will result in 400,000 to 500,000 additional workdays.
Greg Bartlett, a unit production manager, advocates for a $1 billion program. “Even that may not be enough to stem it at this late stage,” he said, while still acknowledging the $750 million proposal as a positive step.
What’s next
The california legislature will continue to debate the film and television tax credit expansion, weighing its potential benefits against competing priorities and budgetary constraints.The outcome will considerably impact the future of film production and employment in the state.
