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Chery’s EBRO S700 Launch Highlights Progress in China-Europe Automotive Collaboration

Chery’s EBRO S700 Launch Highlights Progress in China-Europe Automotive Collaboration

December 1, 2024 Catherine Williams - Chief Editor World

China and Europe are making strides in the automotive sector. Chery’s new joint venture plant in Spain started production of the EBRO S700 model in November 2024. This collaboration aims for mutual growth, despite some challenges from the European Union (EU).

Spanish Minister of Industry and Tourism, Jordi Hereu, praised this partnership during the launch event in Barcelona. He expressed hopes for more collaborations between Chinese and Spanish companies. The joint venture, formed in April 2024, is expected to create 1,250 jobs and produce 150,000 cars annually by 2029.

Chinese new-energy vehicle (NEV) makers have excelled in Europe, despite facing high tariffs imposed by the EU. BYD plans a new factory in Hungary, while Stellantis and Leapmotor have also formed a joint venture for manufacturing and exporting cars.

China-Europe collaboration extends beyond car production. CATL, the leading electric battery manufacturer, has opened factories in Europe, with more on the way. Other Chinese EV brands like NIO and XPeng are entering the European market, setting up R&D centers, and expanding charging networks.

The automotive industries of both regions complement each other. European companies excel in combustion engine technology, while Chinese firms lead in EV technology. Combining their strengths can boost EV development globally.

However, cooperation faces hurdles. The EU’s recent tariffs of up to 45.3% on Chinese EVs prompted criticism from China. The Ministry of Commerce called the EU’s actions protectionist. Negotiations are ongoing to address this issue.

Spain’s policy independence regarding EVs and renewable energy may influence other EU nations. Many European automakers oppose the tariffs. For instance, Mercedes Benz collaborates with CATL in Hungary, emphasizing the need for success in China for global success.

Ola Kaellenius, chairman of Mercedes Benz, commented that tariffs hinder growth and innovation. The ongoing partnerships between Chinese and European companies show a commitment to cooperation, fostering a win-win environment for both regions.

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