Deutsche Telekom & FIBA 3×3: German Rights Deal
- FIBA, the international basketball governing body, has partnered with Deutsche Telekom in a four-year broadcast agreement for 3x3 basketball competitions.
Deutsche Telekom serves up a slam dunk, locking in exclusive German broadcast rights for FIBA 3×3 basketball through 2029. This strategic move dramatically expands Telekom’s sports portfolio, solidifying its commitment to basketball fans nationwide. The deal encompasses key events like the World Cup and Europe Cup,ensuring extensive coverage across MagentaTV and MagentaSport platforms. This partnership underscores the role of 3×3 basketball in the expanding sports market and Deutsche Telekom’s role as a leader. For more context, News Directory 3 details the finer points of this major broadcasting win. Discover what’s next …
Deutsche Telekom Nets FIBA 3×3 Basketball Broadcast Rights Through 2029
Updated June 14, 2025
FIBA, the international basketball governing body, has partnered with Deutsche Telekom in a four-year broadcast agreement for 3×3 basketball competitions. The deal grants deutsche Telekom exclusive digital and linear rights in Germany to major FIBA 3×3 events through its MagentaTV and MagentaSport platforms.
the partnership launched June 13 with coverage of the 2025 FIBA 3×3 World Tour and FIBA 3×3 Women’s Series in vienna. The flagship event, the 2025 FIBA 3