Direct: Singles Day 2025 Deals on AliExpress
- Singles Day, also known as 11.11, originated in China during the 1990s as a day for celebrating singlehood.
- In 2009, Alibaba, the Chinese e-commerce giant, strategically transformed Singles Day into a massive online shopping event.
- AliExpress, a subsidiary of Alibaba, is a major participant in the 11.11 sales event.
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Singles Day (11.11) Sales & promotions: A Comprehensive Guide (2025)
Table of Contents
Updated November 11, 2025, 07:03:46 AM PST
What is Singles Day?
Singles Day, also known as 11.11, originated in China during the 1990s as a day for celebrating singlehood. The date – November 11th – was chosen as of the four ”1″s, symbolizing four single individuals. It began as an informal student festivity, a counterpoint to Valentine’s day.
In 2009, Alibaba, the Chinese e-commerce giant, strategically transformed Singles Day into a massive online shopping event. By launching important promotions on its platforms, Alibaba successfully rebranded the day, turning it into the world’s largest retail sales day, consistently exceeding Black Friday and Cyber Monday in total sales volume. Alizila provides a detailed history of Singles Day and Alibaba’s role.
AliExpress Singles Day 2025: Key Dates & Times
AliExpress, a subsidiary of Alibaba, is a major participant in the 11.11 sales event. while specific start times can vary slightly,here’s a general timeline for Singles Day 2025 on AliExpress (based on previous years and current announcements):
- Pre-Sale Period: Typically begins in October,allowing customers to add items to their cart and secure discounts.
- Official Start: November 11th,00:00 PST (Pacific Standard Time). This is when the deepest discounts and flash sales become available.
- Peak Sales Period: The first few hours of November 11th see the highest demand and fastest-selling items.
- Extended Promotions: Many sales continue for several days after November 11th,offering a second chance to snag deals.
AliExpress Discount Codes & Promotions (2025)
aliexpress typically offers a tiered discount system during Singles Day. Here’s a breakdown of the expected discounts, based on spending thresholds (as of November 11, 2025):
| Code | Discount | Minimum Purchase |
|---|---|---|
| LEPARISIEN03 | €3 | €15 |
| LEPARISIEN05 | €5 | €29 |
| LEPARISIEN012 | €12 | €69 |
| LEPARISIEN020 | €20 | €129 |
| LEPARISIEN040 | €40 | €249 |
| LEPARISIEN060 | €60 | €369 |
| LEPARISIEN075 | €75 | €469 |
| LEPARISIEN085 | €85 | €549 |
Critically important Note: These codes are subject to change. Always verify the active codes directly on the AliExpress website during the sale.
