Discover Europe’s Best Tourism Villages for 2024: Unique Destinations for Sustainable Travel

Europe’s Best Tourism Villages 2023

UN Tourism has announced the Best Tourism Villages in Europe for the upcoming year. This initiative highlights smaller destinations that promote sustainable travel. These villages support local culture, biodiversity, and community well-being. Below are some highlighted locations.

1. St Johann in Tirol, Austria

• Highlights: Ancient churches, panoramic hiking trails.
• Description: This market town is located in the Kitzbühel Alps at 659 meters. Its history dates back to the 6th century. Today, St Johann offers winter sports, summer hiking, and mountain biking. It plays a crucial role in the local economy.

2. Kalopanagiotis, Cyprus

• Highlights: Winemaking and wellness retreats.
• Description: Positioned at 700 meters in the Marathasa valley, Kalopanagiotis features traditional architecture and scenic views. Visitors can enjoy activities like cheese-making, wine tasting, and hot spring visits.

3. Anogeia, Greece

• Highlights: Rich mythology and stargazing.
• Description: Nestled on Mount Psiloritis, Anogeia is known for its cultural resilience and nature. The village promotes responsible ecotourism with certified guides and local farming experiences. Astronomy enthusiasts can visit the nearby Skinakas Observatory.

4. San Casciano dei Bagni, Italy

• Highlights: Thermal waters and e-biking.
• Description: This Tuscan village is famous for its therapeutic thermal springs and archaeological sites. It supports a Rural Bike Sharing Project, allowing visitors to explore its countryside sustainably.

5. Óbidos, Portugal

• Highlights: Historical architecture and lively festivals.
• Description: Encircled by walls, Óbidos features a medieval castle and a blend of Gothic, Renaissance, and Baroque architecture. The village hosts events like the Chocolate Festival and Medieval Market.

6. Mura, Spain

• Highlights: Scenic hiking and nature exploration.
• Description: Located in the Bages region, 89% of Mura is part of the Sant Llorenç del Munt i l’Obac Natural Park. Visitors can hike diverse trails and explore the area’s viticultural history.

7. Splügen, Switzerland

• Highlights: Local beer and biodiversity.
• Description: At 1,450 meters, Splügen offers outdoor activities and stunning landscapes. It promotes sustainable tourism through initiatives honoring its biodiversity and culture.

8. Ormana, Türkiye

• Highlights: Nomadic heritage and ancient ruins.
• Description: Surrounded by the Taurus Mountains, Ormana features traditional Button Houses and significant archaeological sites like the Erymna Ancient City.

9. Urych, Ukraine

• Highlights: Traditional customs and crafts.
• Description: This village, surrounded by the Carpathian Mountains, hosts the Tustan fortress, a vital historical site. Urych preserves local customs and crafts, showcasing its unique heritage.

These villages encourage sustainable tourism and provide visitors with authentic experiences that benefit local communities and cultures.