Dreamforce 2025: Latest News & Insights
Salesforce AI Agent Updates: Pricing, New Tools, adn Dreamforce 2024 Preview
Last updated: October 22, 2024, 19:47:58 PST
Salesforce Mulls consumption Pricing for AI Agents
August 30, 2024: Salesforce is evaluating a new pricing structure for interactions with its AI agents as it prepares to launch the Einstein 1 Agentforce Platform. Salesforce Chairman and CEO Marc Benioff is expected to unveil details of the platform during his Dreamforce 2024 keynote in September.
During Salesforce’s second quarter fiscal year 2025 (2QFY25) earnings call on August 28,Morgan Stanley Analyst Keith Weiss raised concerns that the productivity gains promised by AI agents might lead Salesforce customers to reduce the number of user licenses they require as reported by CIO.com. This potential shift in licensing needs has prompted salesforce to explore consumption-based pricing,where customers pay based on actual AI agent usage rather than per-user subscriptions.
Consumption-based pricing could align costs more closely with value delivered, potentially mitigating the impact of reduced seat licenses. It also allows customers to scale their AI agent usage up or down based on demand, offering greater flexibility.
Salesforce unveils autonomous Agents for Sales Teams
August 22, 2024: Salesforce announced the release of two new autonomous agents designed to enhance the capabilities of sales teams. Einstein Sales Development Rep (SDR) Agent and Einstein Sales Coach Agent, built on the forthcoming Einstein 1 Agentforce Platform, will be available thru Sales Cloud beginning in October according to CIO.com.
The Einstein SDR Agent is intended to help sales teams expand their reach and qualify leads more efficiently.The Einstein Sales Coach Agent focuses on improving negotiation skills and providing personalized coaching to sales representatives. Both agents leverage Salesforce’s Einstein 1 AI technology to automate tasks and provide data-driven insights.
The Einstein 1 Agentforce Platform, a low-code/no-code environment, aims to democratize AI agent development, allowing businesses to build and deploy custom agents without extensive coding expertise. This platform is central to Salesforce’s strategy of embedding AI throughout its customer relationship management (CRM) offerings.