Duke Blue Devils Secure Historic Broadcast Deal for Millions in NIL
News Context
At a glance
- Duke University has entered into a groundbreaking broadcast agreement with Amazon to televise three high-profile men's basketball games during the 2026-27 season.
- The first-of-its-kind partnership will see the Blue Devils face UConn, Michigan, and Gonzaga in games broadcast on the streaming platform.
- In addition to the broadcasting rights, the deal is expected to provide millions of dollars in Name, Image, and Likeness (NIL) opportunities for the program.
Duke University has entered into a groundbreaking broadcast agreement with Amazon to televise three high-profile men’s basketball games during the 2026-27 season.
The first-of-its-kind partnership will see the Blue Devils face UConn, Michigan, and Gonzaga in games broadcast on the streaming platform.
In addition to the broadcasting rights, the deal is expected to provide millions of dollars in Name, Image, and Likeness (NIL) opportunities for the program.