Esports World Cup: Aramco & Secretlab Renew Deals
The Esports World Cup is securing major partnerships! The Esports World Cup Foundation has renewed deals with Aramco and Secretlab,enhancing the experience for both players and fans. Aramco will title the aramco SIM arena and launch the Aramco Esports Championship.News Directory 3 reported that Secretlab continues as the official gaming chair partner through 2026,ensuring comfort for the world’s top esports athletes. This commitment aligns with the 2025 Esports World Cup, boasting a $70 million prize pool, 25 competitions, and over 2,000 competitors. What innovative collaborations are on the horizon for the EWC? Discover what’s next …
Esports World Cup Secures Aramco, Secretlab Partnerships Through 2026
Updated July 3, 2025
riyadh, Saudi Arabia – The esports World Cup Foundation (EWCF) has announced the renewal and expansion of it’s partnerships with Aramco and Secretlab, solidifying their commitment to the esports ecosystem. The collaborations aim to enhance both fan and player experiences at the annual Esports World Cup (EWC).
Aramco’s extended partnership includes becoming the title partner of the Aramco SIM Arena at the 2025 EWC. The arena will feature interactive motorsports activities. A new Aramco Esports Championship will span two seasons during the seven-week event, with online races leading to an in-person finale. Top competitors will gain access to a driver development program at the Aston Martin Aramco F1 Team Headquarters at Silverstone.
Additionally, the Aramco Power Rankings will debut in 2025, designed to boost fan engagement and provide new competitive analysis dimensions.
Secretlab will continue as the official gaming chair partner through 2026, providing custom-designed Secretlab TITAN Evo 2025 Edition chairs for players on main stages and in practice areas.This ensures optimal comfort and support for elite-level competition,emphasizing player well-being.
The Esports World Cup 2025, returning to Riyadh from July 7 to August 24, will host 25 competitions across 24 game titles. More than 2,000 players from 200 clubs and over 100 countries will compete for a prize pool exceeding $70 million,the largest in esports history. The role of these partnerships is instrumental to the continued growth of the Esports World Cup.
What’s next
The Esports World Cup Foundation aims to continue fostering innovation and delivering experiences for fans and competitors worldwide. The EWC also recently announced Lenovo legion as the official hardware provider and Cristiano Ronaldo as the global ambassador.
