FAST Channel Launch: Inter Partners with Globant
- * inter Milan launches 24/7 FAST channel: Inter Milan, a top Italian soccer club, has partnered with Globant to launch a free, ad-supported streaming television (FAST) channel called...
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* inter Milan launches 24/7 FAST channel: Inter Milan, a top Italian soccer club, has partnered with Globant to launch a free, ad-supported streaming television (FAST) channel called “inter 24/7”.
* Availability: The channel will be available in Italian in Italy and in English worldwide, accessible on smart TVs, computers, and mobile devices.
* first of its kind in Italy: Inter claims this is the first FAST channel launched by a soccer club in Italy.
* Content: The channel will feature historic matches,archival content,highlights,training clips,original programming,magazine shows,and full replays of current season games.
* Technology Partners: The channel was developed with Globant (Inter’s tech partner) and is powered by Amagi (cloud-based broadcast technology).
* Similar Initiative: Barcelona also launched two FAST channels earlier this year using Amagi’s platform.
* Strategic Goal: The channel aligns with Inter Milan‘s strategy for commercial growth and developing its entertainment assets.
* Quote: Giorgio Ricci, Inter’s chief revenue officer, stated the channel aims to bring the “Nerazzurri experience” closer to fans globally.