Foodspring Closes German Fitness Product & Supplement Business
Foodspring to Cease Operations by June 2025
Table of Contents
- Foodspring to Cease Operations by June 2025
- foodspring Closing Down: Your Questions Answered
- Table of Contents
- Why is Foodspring closing down?
- When will Foodspring cease operations?
- Who founded Foodspring?
- When and why did Mars acquire Foodspring?
- What will happen to Foodspring employees?
- What products did Foodspring offer?
- In which countries was Foodspring available?
- Foodspring Closure: Key Facts
Acquired by Mars Inc in 2019, Foodspring experienced declining orders and increased complaints in recent years.
End of the Road for Foodspring
“Siamo tristi di dover condividere che il nostro viaggio sta giungendo al termine. Continueremo a spedire i nostri prodotti per voi, fino ad esaurimento scorte. Grazie per il vostro affetto,la vostra fiducia e il vostro supporto in tutti questi anni” (“We are sad to share that our journey is coming to an end. We will continue to ship our products to you until stocks run out. Thank you for your affection, your trust, and your support over the years”). This message has been received by many customers of Foodspring, the German startup specializing in sports nutrition, including protein powders and bars.
Founded in 2013 by Philipp Schrempp and Tobias schüle, the company saw a majority stake acquired by Mars Inc in 2019 for $210 million. The founders were later fully bought out for an additional $43 million two years later. Now, Foodspring is closing its doors, with all customer-facing operations ceasing by June 30, 2025.
More Then 200 Employees Face Job Loss
Foodspring GmbH had established itself in the German food sector, exporting to 17 other countries with products like hazelnut and coconut spreads, vegan protein bars, and whey protein shakes. The acquisition by the American food giant was considered one of the moast expensive startup acquisitions in Germany.
Despite the booming market for energy bars and high-protein supplements,Foodspring has faced challenges in recent years,with sales falling short of Mars’ expectations. According to German media reports, the company had already laid off 36 employees two years ago. The final closure will now leave more than 200 people without jobs.
foodspring Closing Down: Your Questions Answered
Foodspring, a prominent name in sports nutrition, is ceasing operations by June 2025. This Q&A provides insights into the reasons behind the closure, its impact, and more.
Table of Contents
- Why is Foodspring closing down?
- When will Foodspring cease operations?
- Who founded Foodspring?
- When and why did Mars acquire Foodspring?
- What will happen to Foodspring employees?
- What products did Foodspring offer?
- In which countries was Foodspring available?
- Foodspring Closure: Key Facts
Why is Foodspring closing down?
Foodspring is closing primarily due to sales falling short of Mars Inc’s expectations. Despite being in a booming market for energy bars and high-protein supplements,the company faced challenges in recent years,including declining orders and increased complaints.
When will Foodspring cease operations?
Foodspring will cease all customer-facing operations by June 30, 2025. The company is currently shipping products until stocks run out.
Who founded Foodspring?
Foodspring was founded in 2013 by Philipp Schrempp and Tobias Schüle.
When and why did Mars acquire Foodspring?
Mars Inc acquired a majority stake in Foodspring in 2019 for $210 million and later fully bought out the founders for an additional $43 million two years later. Mars Inc’s acquisition of Foodspring was part of the Mars Edge program,seeking to expand its portfolio of nutritionally-focused products and contribute to better lives through nutrition. (See also: Mars Global Press Release)
What will happen to Foodspring employees?
The closure of Foodspring will result in job losses. The final closure will leave more than 200 employees without jobs, adding to the 36 employees that were previously laid off two years prior.
What products did Foodspring offer?
Foodspring offered a range of sports nutrition products, including:
- Protein powders
- Protein bars
- Hazelnut and coconut spreads
- Vegan protein bars
- Whey protein shakes
In which countries was Foodspring available?
Foodspring GmbH exported its products to 17 countries in addition to its primary market in Germany.
Foodspring Closure: Key Facts
| Fact | Details |
|---|---|
| Closure Date | June 30,2025 |
| Founders | Philipp Schrempp and Tobias Schüle |
| Acquisition by Mars Inc | 2019 ($210 million for majority stake,$43 million for full buyout) |
| Reason for Closure | Sales falling short of Mars’ expectations,declining orders,increased complaints |
| Job Losses | More than 200 employees |
| Product Range | Protein powders,protein bars,spreads,shakes,etc. |
| Markets | Germany and 17 other export countries |