Google Workspace Vids New Feature
- Video is no longer a nice-to-have; it's essential for internal interaction, training, marketing, and more.
- This accessibility is a key strength, lowering the barrier to entry for teams who may not have dedicated video production resources.
- Google Vids isn't just a simple editor; it's powered by Google's advanced AI capabilities.A especially exciting integration is with Veo 3, Google's latest AI video generator.
Google Vids: democratizing Video Creation for the Modern Workplace
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Published August 19, 2025
The Rise of AI-Powered video Creation
Video is no longer a nice-to-have; it’s essential for internal interaction, training, marketing, and more. But creating professional-quality videos can be time-consuming and expensive. Google is aiming to change that with Google Vids, an AI-powered video creation tool integrated directly into Google Workspace. Launched in April 2024,Vids is designed to simplify the video production process for teams of all sizes.
How to Get Started with Google Vids
Google offers several convenient ways to begin using Vids:
- From Google Drive: Workspace subscribers can click the plus icon in the left-hand sidebar of Google Drive and select “Vids” to start a new project.
- via the apps Launcher: Access Vids directly from the apps launcher (the grid of icons) in the top right corner of your Google account.
- Directly via Web: Visit vids.google.com or, for an even faster start, go to vids.new, wich automatically opens a new Vids project.
This accessibility is a key strength, lowering the barrier to entry for teams who may not have dedicated video production resources.
Leveraging AI with Veo 3
Google Vids isn’t just a simple editor; it’s powered by Google’s advanced AI capabilities.A especially exciting integration is with Veo 3, Google’s latest AI video generator. Veo 3 allows users to generate 8-second video clips directly within Vids, simply by providing text prompts or images. This opens up possibilities for quickly creating engaging content for a variety of purposes.
To see Vids and Veo 3 in action, a helpful video summary of the latest Workspace feature drop is available on the Google Workspace blog. You can also view a presentation of Veo 3’s capabilities within Vids on YouTube.
Use Cases for Google Vids
The applications for Google Vids are broad. The tool is particularly well-suited for:
- Employee Training: Create concise and engaging training modules.
- Product demos: Showcase new features and benefits with visually appealing videos.
- Internal Communications: Share updates and announcements in a more dynamic format.
- Marketing & Sales: Develop short-form video content for social media and other channels.