Günther Steiner Buys Tech3 MotoGP Team – €20m Deal
- Former haas Formula 1 team principal Günther Steiner is making a dramatic move to motorcycle racing, acquiring the Tech3 MotoGP team in a deal reportedly worth €20 million.
- Steiner, known for his candid appearances on the Netflix series Drive to Survive, has secured ownership of the Tech3 MotoGP team.
- Tech3 is based in France and competes in the MotoGP World Championship, racing at circuits across the globe.
Günther steiner Revs Up for MotoGP with Tech3 Acquisition
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Former haas Formula 1 team principal Günther Steiner is making a dramatic move to motorcycle racing, acquiring the Tech3 MotoGP team in a deal reportedly worth €20 million. Steiner will assume the role of CEO starting with the 2025 season, bringing his signature directness and leadership to the paddock.
What Happened?
Steiner, known for his candid appearances on the Netflix series Drive to Survive, has secured ownership of the Tech3 MotoGP team. The acquisition marks a significant shift for Steiner, who departed Haas F1 at the end of 2023. He will oversee all aspects of the team’s operations as CEO.
Who is Involved?
Key figures in this transition include:
- Günther Steiner: Incoming CEO of Tech3 MotoGP,formerly team principal of Haas F1.
- Richard Coleman: Will continue as team principal, responsible for the day-to-day running of the racing operation.
- Tech3: the French-based MotoGP team, historically linked with KTM.
Where Does This Take Place?
Tech3 is based in France and competes in the MotoGP World Championship, racing at circuits across the globe. The team maintains a strong relationship with KTM, utilizing their motorcycles.
When Will This Change Happen?
The acquisition is finalized, with Steiner officially taking the reins as CEO at the start of the 2025 MotoGP season. This provides a transition period for him to integrate into the team and prepare for the new season. The deal was announced on September 8, 2024.
Why Does This Matter?
Steiner’s arrival injects a new dynamic into the MotoGP landscape.His experience in F1, a highly competitive and commercially driven series, could bring fresh perspectives to Tech3. The team has shown flashes of potential, but has often been overshadowed by factory teams. Steiner’s leadership could be instrumental in unlocking that potential and elevating Tech3’s performance.

Financial Details
| Metric | Value |
|---|---|
| Acquisition Cost (Reported) | €20 million |
| Steiner’s Role | CEO |
| Coleman’s Role | Team Principal |
| Effective Date | 2025 MotoGP Season |
What’s Next?
The immediate focus will be on the 2025 season preparations. Steiner will likely assess the team’s structure, personnel, and technical capabilities. Expect potential changes in staffing and a renewed emphasis on performance growth. The MotoGP world will be watching closely to see how Steiner’s F1 experience translates to the world of two wheels.
