Ireland Home Buying Transparency – 16% Say It’s Clear
Homebuyers Demand More transparency as Report Highlights Buyer Frustration
New research from the Competition and Consumer Protection Commission (CCPC) reveals significant dissatisfaction among homebuyers, with a strong call for greater transparency and earlier access to crucial property facts.
A extensive report, based on research conducted in 2024/25 and an online survey of 1,007 past, present, and aspirational homeowners, highlights widespread confusion, frustration, and lengthy delays experienced by buyers. The findings underscore a critical need for reform in the homebuying process,with consumers expressing a desire for more proactive information sharing from estate agents and sellers.
Key Findings: Information Gaps and Trust Deficits
The CCPC’s research indicates that a significant lack of readily available information is leaving potential buyers in a state of uncertainty. This information deficit contributes to prolonged delays and can ultimately lead to sales falling through.
When it comes to trusted sources of information, friends and family emerged as the most reliable, with 79% of respondents relying on them. Buyers’ solicitors and engineers followed closely,trusted by 78% and 73% of participants,respectively. In stark contrast, sellers and estate agents were the least trusted sources, with only 16% and 22% of respondents placing confidence in them.
the Demand for Shared Information
A striking 78% of respondents agreed that if a potential buyer asks a question about a property,the estate agent should be obligated to identify and disclose that information to other prospective buyers. This sentiment reflects a growing desire for a more equitable and informed marketplace, where crucial details are not siloed but shared to benefit all parties involved in the buying process.
Discovering Issues Post-Sale: A Common grievance
The report also sheds light on the unsettling reality that nearly 30% of homeowners discovered something after the sale that they wished they had known beforehand. Thes discoveries coudl pertain to the property itself, its contents, or the surrounding area.
Crucially, over half (57%) of those who made such post-sale discoveries stated that they would have either lowered their offer or withdrawn from the purchase entirely had they possessed this information prior to the sale closing. This statistic powerfully illustrates the financial and emotional impact of undisclosed property issues.
CCPC’s Recommendations for a more Transparent Process
In response to these findings, the CCPC is advocating for a basic shift towards greater transparency and earlier accessibility of information for buyers. The consumer watchdog has put forward several key recommendations aimed at streamlining and improving the homebuying experience:
Legislative Reforms and Professional Development
The CCPC is urging the goverment to introduce legislation mandating the provision of pre-sale information. This proactive measure is intended to mitigate delays and reduce the likelihood of sales collapsing. Furthermore, the report calls for the creation of a new conveyancing profession, designed to enhance the efficiency and effectiveness of the legal aspects of property transactions.
Consolidating and presenting Information
Another significant recommendation is for the government to consolidate essential location-based information from public bodies. This consolidated data should then be presented to buyers in a more accessible and user-friendly format, empowering them with a clearer understanding of the property’s context.
addressing the “Buyer Beware” Principle
Simon Barry, CCPC Director of Research, Advocacy and International, emphasized the meaning of homeownership, stating, “Buying a home is usually the biggest financial decision someone will make in their lifetime.” He acknowledged the complexity and length of the process,noting,”Our research shows that homebuyers find it challenging to no what questions to ask and aren’t sure where to find the information they need.”
Mr. Barry highlighted the traditional legal principle of ‘buyer beware,’ wich places the onus on the buyer to gather all necessary property information. “Therefore, the CCPC is calling for that information to be more accessible to buyers much earlier in the process. this will empower them to make more informed decisions,” he stated.
In line with the survey’s insights, the CCPC also plans to enhance its homebuyers’ guide, incorporating advice on pertinent questions to ask at various stages of the buying journey. Additionally, the commission will develop guidance for estate agents and developers to ensure they provide more comprehensive and clearer information to prospective homebuyers.
