K-Pop Meets J-Pop: ATEEZ and BE:FIRST Unleash Regal Collaboration in ‘Royal’ Lyric Video
- ATEEZ, an eight-member Korean boy band, and BE:FIRST, a seven-member dance and vocal group, have released their highly anticipated collaborative song "Royal" as "ATEEZ X BE:FIRST" worldwide.
- The lyric video features lyrics produced by ATEEZ's MINGI, adding an extra layer of depth to the song's meaning.
- The song's concept is further explored through various products and advertisements that use playing cards as a motif.
ATEEZ X BE:FIRST Release Collaborative Song “Royal” Worldwide
ATEEZ X BE:FIRST Collaborative Song “Royal” Released Worldwide
ATEEZ, an eight-member Korean boy band, and BE:FIRST, a seven-member dance and vocal group, have released their highly anticipated collaborative song “Royal” as “ATEEZ X BE:FIRST” worldwide. The song was released on September 4th at 0:00, along with an official lyric video that showcases the song’s unique worldview.
The lyric video features lyrics produced by ATEEZ’s MINGI, adding an extra layer of depth to the song’s meaning. “Royal” boasts a heavy sound and a tempo that varies from slow to fast, with aggressive lyrics that express the artists’ own idea of what “nobility” means.
The song’s concept is further explored through various products and advertisements that use playing cards as a motif. To commemorate the release of “Royal”, a digital campaign is also being held, where fans can win luxurious prizes. For more information, visit the “Royal” special website.
This collaborative song “Royal” is the first release since “Hush-Hush” was released under the name of BE:FIRST x ATEEZ on July 1st. Since then, the two artists have deepened their friendship, with ATEEZ even inviting BE:FIRST to be the opening act at their Los Angeles concert.
ATEEZ is also set to release their fourth single “Birthday” in Japan on October 2. The title track “Birthday” was written specifically for this original Japanese single, and contains a message to face life fearlessly and enjoy every day like it’s your birthday.
The single will also include the collaborative song “Royal” by ATEEZ X BE:FIRST, as well as a new track called “Forevermore”. “Forevermore” is a mid-tempo ballad that tells the story of love and companionship, with a beautiful piano melody and heartfelt vocals.
ATEEZ’s “Birthday” single will be released in three versions: First Press Edition A, First Press Edition B, the fan club-exclusive ATINY edition, a regular edition, and a first press flash price edition. Solo versions by each member will also be available exclusively at UNIVERSAL MUSIC STORE.