Kaia Gerber’s Trainer: Lara Croft Gym Workout Hack
- What: Celebrity trainer Kirsty Godso discusses the importance of feeling confident in your workout attire.
- Why it Matters: Godso emphasizes that clothing impacts energy and performance during exercise, citing trends like the "Lara Croft" look and Vuori's low-rise shorts as empowering.
- What's Next: Expect continued focus on athleisure that prioritizes both function and feeling good, with brands responding to consumer desires for body-positive styles.
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Kirsty Godso on the Power of Workout Style: From Angelina Jolie to Vuori’s Latest
The Connection Between Clothing and Performance
Celebrity trainer Kirsty Godso believes the gym is a place to enjoy yourself, and that enjoyment starts with what you wear. Godso, who trains clients including Kaia Gerber, Hailey Bieber, Olivia Rodrigo, Charli XCX, and Ayo Edebiri, shared her insights at the A Day in the Life at Vuori event in Carlsbad, California, on November 17th.
Before even lifting a weight, Godso stresses the importance of choosing clothes that make you feel good. “How you feel in your clothes is so vital when you’re going into a workout as if you feel uncomfortable, that’s an energy and emotion you’re carrying with you into everything,” she explains.
Style Inspiration: Angelina Jolie and the “Lara Croft” aesthetic
Godso’s current style muse is Angelina Jolie’s iconic portrayal of Lara Croft in lara Croft: Tomb Raider. This inspiration was sparked by Kaia Gerber‘s recent collaboration with activewear brand Vuori.
“Kaia came into the gym in a Lara croft look with a baby tee and micro biker shorts and I was obsessed,” Godso shared. “Vuori’s baby tees are not to be slept on, and I love the low-rise mini shorts as women tend to be insecure about wearing shorts in general, so making this style was a bold decision, but they have flown off the shelves. It’s empowering to see women own their bodies.”
The Rise of Empowering Athleisure
Godso’s observations highlight a broader trend in athleisure: the increasing demand for clothing that not only performs well during workouts but also boosts confidence and body positivity. The success of Vuori’s low-rise shorts demonstrates this shift. Traditionally, activewear has frequently enough focused on compression and coverage, sometimes at the expense of comfort and style. now, brands are responding to a desire for more liberating and expressive options.
Vuori’s Impact on the Athleisure Market
Vuori has quickly become a prominent player in the athleisure market, known for its high-quality materials and stylish designs. Their collaboration with kaia Gerber further solidified their position as a brand that understands and caters to the needs of modern women.
| Brand | Key Features | Target Audience |
|---|---|---|
| Vuori | High-quality materials, stylish designs, focus on comfort and performance. | Active individuals, yoga enthusiasts, those seeking comfortable and fashionable athleisure. |
| Lululemon |
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